Typical Examination Questions for Strategic Management
Typical Revision and Examination Questions for Strategic Management
(Tackling the Exam)
Last 1st term lesson ? 27th Jan. 2005 Dr David Ward
1
What and How to Revise
Slides
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Mock Examination
Summary of Slides
Remember the case studies: ?Ecosmartshop ?Marketing the Japanese way ?Business ethics ?Communication strategy ?Shackletonian leadership etc.
2
Recommended Revision
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Further Details for Revision 1st Term ?Lesson 1 to 12 are covered Ch. 1 to 7 pp.1-184 (Incl. the spectrum of competition) of the text book ?Prepare your examples of strategy 2nd Term ?Lessons 13-14 looks at trends: pp.381-397 ?Lessons 15-16 pp.25-36, pp.387-397 ?Lessons 17-18 pp. 215-238, pp.351-379 and pp.387-399 ?Lessons 19-20 pp.222-225, pp.284-287 and pp.399-400 ?Lessons 21-22 pp.329-349 ?Lessons 23-24 pp.271-304
Notes: The first term lessons are in-line with chapters 1-7 of the text book and then from the 2nd term onwards I have assembled my lessons based on several texts. The above page numbers and previous chapter numbers refer to the Saloner-Shepard-Podolny text.
4
Key things to Think About and Know
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