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Super Bowl 54 AdvertisingSuper Bowl advertising is big business! Use the Internet to assist you with finding answers to the following questions and statements. You may attach additional sheets if necessary.Research costs for an advertiser to run a 30-second national commercial during the Super Bowl and provide answers to the following:What is the cost this year?How does this compare to last year’s cost? Is there a trend over the past 5-7 years?List 5 companies/advertisers who will be airing commercials during Super Bowl 54. Indicate how many spots they will have and calculate the total cost for all spots.AdvertiserNumber of SpotsTotal SpentSelect one of the articles below. Read the article and write a 1-2 paragraph summary of the information AND a 1-paragraph opinion of/reaction to the information./2019/01/super-bowl-ad-effectiveness-is-the-spend-worth-5-million/sites/derekrucker/2018/01/10/why-super-bowl-advertisers-face-challenges-in-2018/#63fc14d7f9d did the Super Bowl get it’s name? Who originated the name?Who would you say is the primary target market for Super Bowl advertising? What about secondary market(s)?What is the economic impact for the Super Bowl host city?What other industries within the city benefit from the Super Bowl? How?Find sources online to support your statements (cite these) ................
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