TALENTED TEN
PHARMA MBAs
SPECIALIZE OR NOT?
MEDICAL AFFAIRS
NEW PERFORMANCE VIEW
CRASH COURSE
INTERN-CEO STRATEGIZING
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OCTOBER 2018
COMMERCIAL INSIGHTS FOR THE C-SUITE
VOLUME 38, NUMBER 10
OCTOBER 2018
2018 Emerging Pharma Leaders
The Pharma MBA Track
Reassessing Med Affairs
TALENTED TEN
2018 Emerging Pharma Leaders
VOLUME 38, NUMBER 10
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OCTOBER 2018 PHARMACEUTICAL EXECUTIVE
From the Editor 3
WWW.
Getting Where You Need to Go
AS USUAL, IN THE WORLD OF APPS and such, I'm a day late and a dollar short. I do not like the navigation system in my car, so I use Google Maps on my phone to get where I need to go. It doesn't send me on crazy routes and I can choose to take alternates in case of traffic. But in just one week, I heard about the Waze app quite a few times. At first, I thought we were talking about Shazam, which is how you find out the name of the song by holding your app to the source of the music. But no. Waze is GPS navigation that is crowdsourced to include "live" navigation. Avoid a pothole? Check. Cop ahead? Check. Re-routing around a parade? Check. It's GPS on steroids, which Google bought in 2013. Check.
I t used to be in the job market, you could pretty much rely on the tried-and-true methods to navigate your way to a good job or profession. Go to college, get a degree, start into an entry-level job and then move your way up. Eventually, another degree would put you in the running for a better position in the same company or for a closely-related company that would scoop you up.
But the current roadmap for a career is not so direct. There are generational gaps on what people can expect will happen to them. Currently, the average number of jobs held by baby boomers is 12. For millennials, that number is already at three to four jobs, and they haven't even tapped out yet.
In the pharmaceutical industry, we can see more clearly than ever in this year's annual Emerging Pharma Leaders issue that there is no hard and fast direct route for getting ahead either. This year features more titles that didn't exist five years ago, more diverse paths these professionals took to get to their current position, and a bit more awareness and positive reflection on the skills and attitudes that got them where they are today.
Let's plug that into our Waze for Jobs in Pharma app. This is what it would pop up:
? Follow Your Passion ? Curious About Commercial (or another part
of the business) ? Build a Team and Support Its Talents ? Listen to Others ? Realize When You Need Guidance ? Loyalty Still Matters ? Gratitude
A key for Waze to function optimally is to thumbs up or thumbs down the information that appears on your screen. While, personally, I
find that distracting when you are driving, if you don't agree or disagree that you did see the pothole, police officer, or parade, then the information you pass along to the next person is going to be that much less accurate.
The current roadmap for a career is not so direct. There are generational gaps on what people can expect will happen to them.
The Emerging Pharma Leaders Class of 2018 (see page 12) knows they didn't have a Waze to get where they are. But, philosophically, they abide by the idea that sharing information and imparting advice will make those behind them that much more aware. Many EPLs teach, mentor, and give back to others. The following are just a few words of advice from our EPLs for those on the pharma journey:
? "I try to concentrate on enhancing their critical-thinking and building the necessary soft and technical skills that could be transferrable, such as leading project teams, communicating with non-technical audiences..."
? "Be bold, take career risks, and don't be afraid of diversification..."
? "...seek out diverse viewpoints and insight from advocates, mentors, colleagues, etc.--especially those with different opinions and life experiences."
? "...all of us are better than any one of us."
LISA HENDERSON Editor-in-Chief lisa.henderson@ Follow Lisa on Twitter:
@trialsonline
4 WWW.
PHARMACEUTICAL EXECUTIVE OCTOBER 2018
VOLUME 38, NUMBER 10
Pharmaceutical Executive's 2018 Editorial Advisory Board is a distinguished group of thought leaders with expertise in various facets of pharmaceutical research, business, strategy, and marketing. EAB members suggest feature subjects relevant to the industry, review article manuscripts, participate in and help sponsor events, and answer questions from staff as they arise.
MURRAY L. AITKEN Senior Vice President, Healthcare Insight, QuintilesIMS
INDRANIL BAGCHI, PhD Senior Vice President and Head, Global Value Access, Novartis
MICHELLE BARON, MD Vice President, Clinical Research, Chief Medical Officer, Intarcia Therapeutics
FREDERIC BOUCHESEICHE Chief Operating Officer, Focus Reports Ltd.
LES FUNTLEYDER Portfolio Manager, Esquared Asset Management
JOHN FUREY Chief Operating Officer, Spark Therapeutics
JAMES J. GALEOTA, JR. (JAY) President and Chief Operating Officer, G&W Laboratories
STEVE GIRLING President, IPSOS Healthcare North America
ADELE GULFO Chief of Commercial Development, ROIVANT Sciences
NICOLE HEBBERT Senior Vice President, Head of Patient Services, UBC
MICHELE HOLCOMB Head, Strategy & Corporate Development, Cardinal Health
BOB JANSEN Principal Partner, Zensights LLC
KENNETH KAITIN Director & Professor, Center for the Study of Drug Development, Tufts University
CARRIE LIASKOS Vice President, Market Engagement, Syneos Health
CHANDRA RAMANATHAN Head, East Coast Innovation Center, Bayer U.S.
AL REICHEG CEO, Sea Change Healthcare
BARBARA RYAN Founder, Barbara Ryan Advisors
SANJIV SHARMA Vice President, North America Commercial Operations, HLS Therapeutics
TERESE WALDRON Director, Executive MBA Programs, St. Joseph's University
PETER YOUNG President, Young & Partners
GROUP PUBLISHER Todd Baker
EDITOR-IN-CHIEF Lisa Henderson
MANAGING EDITOR Michael Christel
EUROPEAN & ONLINE EDITOR Julian Upton
SENIOR EDITOR Michelle Maskaly
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ART DIRECTOR Steph Johnson-Bentz
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2011 NEAL AWARD WINNER FOR "BEST COMMENTARY"
OCTOBER 2018 PHARMACEUTICAL EXECUTIVE
Table of Contents 5
WWW.
2018 EMERGING PHARMA LEADERS
Pharm Exec's 11th annual list spotlights a select group of biopharma managers who are poised to help chart the industry's path forward. We present the diverse stories of 10 rising executives--and detail how each are changing the ways leaders direct critical industry functions such as R&D, data and analytics, patient advocacy, business, commercialization, and human resources.
12 Cover Image: alphaspirit/stock.
Leadership
The MBA Path in Pharma, Healthcare
Julian Upton, European and Online Editor
A growing range of MBAs with concentrations in pharmaceuticals and healthcare management are on offer in university curriculum from coast to coast. Pharm Exec looks at how three of the top programs in the US prepare their students for industry success.
28
NEWS & ANALYSIS
Washington Report
8 FDA Launches Major Push for New Antimicrobials
Jill Wechsler, Washington Correspondent
STRATEGY & TACTICS
Medical Affairs
32 Assessing Medical Affairs' Value: The Key Indicator
By Alexander Bedenkov, Filip Surmont, and Maarten Beekman
Global Report
10 Vienna's Vision on Health Regulations in Europe
Reflector, Brussels Correspondent
INSIGHTS
From the Editor
3 Getting Where You Need to Go
Lisa Henderson, Editor-in-Chief
Back Page
35 Crash Course in Strategy
Michelle Maskaly, Senior Editor
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