Chapter 9—Product Concepts

a. take title to a product b. create temporal and spatial discrepancies c. use consumer promotions d. do not benefit from any economies of scale e. are accurately described by all of these statements ANS: A. Retailers and merchant wholesalers own the merchandise and control the terms of its ultimate sale. PTS: 1 REF: 173 OBJ: 12-2 TYPE: Comp ................
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