QUALITATIVE AND QUANTITAVE EVALUATION - University of New Mexico
QUALITATIVE AND QUANTITAVE EVALUATION
UNM Evaluation Lab Summer Institute Sonia Bettez
spbettez@unm.edu / evallab.unm.edu Summer 2018
Qualitative vs. Quantitative Evaluation -1
Qualitative Focuses on "why" and "how"
Quantitative Focuses on "what" and "how many"
Qualitative vs. Quantitative Evaluation -2
Qualitative
Prioritizes understanding people's lived experience
Quantitative Prioritizes quantities
Qualitative vs. Quantitative Evaluation -3
Qualitative
Tells story with words (narrative) to describe incidents, actions and processes
Quantitative Tells story with numbers (numerical)
Qualitative vs. Quantitative Evaluation -4
Qualitative Should be accurate and credible
Quantitative Should be accurate and representative
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