Communication Theory (526)
Mass Communication and American Social Thought: Key Texts, 1919 – 1968 [Rowman and Littlefield, 2004], pp. 358 - 364. Elihu Katz, “Lazarsfeld’s Legacy: The Power of Limited Effects,” Preface to the Transaction Edition of Personal Influence , [Transaction Books, 2006], pp. xv-xxvii]. ................
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