Unit VII Memory, Thinking & Cognition
Unit VII Memory, Thinking & Cognition
Drive for Five Review
Memory
Three Kinds of Memory
A. Episodic (Flashbulb)
B. Explicit * also known as Generic or Declarative
C. Implicit *also known as Procedural/Nondeclarative
Three Processes of Memory
1. Encoding- getting information into memory.
Three types of codes: visual/acoustic/semantic
*** Self-reference effect
1. How we encode: Automatic/Effortful
2. Storage- the retention of information over time.
2. Strategies for storage to occur
a. Maintenance Rehearsal- repetition
b. Elaborative Rehearsal- relate new w/old
c. Distributed Rehearsal ** Spacing Effect
d. Massed Rehearsal- cramming
e. Overlearning
* Hermann Ebbinghaus-studied rehearsal/forgetting.
3. Retrieval-getting information out of memory.
*Retrieval Cues/Context & State dependent memory/Mood-congruent memory/Tip of the tongue phenomenon/Priming
Three Stages of Memory
1. Sensory memory: Types
Iconic Memory* eidetic imagery/ Echoic Memory
2. Short-term memory- called “working memory”
**Serial position effect- primacy vs. recency
Interference- Proactive vs. Retroactive/Chunking
Semantic distinctiveness/Next in line effect
3. Long term memory- aided by LT potentiation
Influences on LTM/Schemas/Transfer of Training- Pos vs. Neg. ***Elizabeth Loftus/Wilder Penfield/ Karl Lashley
Three Basic Memory Tasks: The 3 R’s
Recognition/Recall (rosy retrospection/misinfo effect)/Relearning
Different Kinds of Forgetting
**Decay/Interference/Repression/Amnesia: 4 types
Improving Memory: *Maintenance rehearsal/Elaborative rehearsal/
Mnemonic Devices
1. Methods of loci *imagery 3. Acronyms
2. Narrative chaining 4. Pegwords
Thinking and Cognition
Concepts (Schemas) and Prototypes
Problem Solving Strategies
Algorithms
Heuristics: Representative/Availability/Anchoring
Insight * Wolfgang Kohler (chimp study w/stick)
Obstacles to Problem Solving:
Confirmation bias/Mental Set/Functional fixedness/
Belief Bias/Belief Perseverance/Overconfidence/Framing
Convergent vs. Divergent Thinking
Deductive Reasoning vs. Inductive Reasoning (scientists)
Language: Phonemes/Morphemes/Semantics/Grammar/Syntax
Stages: 1. Babbling 2. One word 3. Two word *telegraphic
Overregularization/Overgeneralization
Theories 1. Language Acquisition Devise **Noam Chomsky
2. Linguistic Determinism Hypothesis *Ben Whorf
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