By R. CRAIG ENDICOTT U.S. ADVERTISING AND MEDIA and ...
[Pages:1]U.S. ADVERTISING AND MEDIA TOTALS FOR THE WORLD'S BIG FOUR
Omnicom Group $1.33 billion; 11.9%
WPP Group $1.69 billion; 15.1%
Other $4.77 billion 42.5%
Interpublic Group of Cos.
$1.93 billion; 17.3%
Publicis Groupe $1.48 billion; 13.2%
Figures based on $11.20 billion U.S. revenue from core media and advertising activities. Disciplines such as marketing serivices and healthcare are excluded. Source: Ad Age estimates.
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