COVID-19 Singapore April2

[Pages:18]NEWSWHIP RESEARCH CENTER

Coronavirus (COVID-19)

Singapore | March 27 - April 2

COVID-19 | SINGAPORE

Table of contents

? Peak engagement (slide 3)

? Top websites (slide 5)

? Top stories (slide 7)

? Daily themes (slide 9)

2

March 27 - April 2

COVID-19 | SINGAPORE

Peak engagement

COVID-19 | SINGAPORE

Peak engagement

Sunday, March 29 had the most engagement from articles that published about COVID-19. This was due to a family video going viral showing parents waving goodbye as their child was whisked away by an ambulance.

? Throughout the week

engagement tended to decrease with COVID-19 stories in comparison to the previous week.

COVID-19 Article engagement over time

Engagement from March 27 - April 2

800K

700K

600K

500K

400K

300K

200K

100K

0K Mar-27 Mar-28 Mar-29 Mar-30 Mar-31

Apr-1

Singaporean publishers mentioning the coronavirus:

10,390 articles

3.4 million engagements

Apr-2

COVID-19 | SINGAPORE

Top websites

COVID-19 | SINGAPORE

Top websites

Large news outlets such as Channel News Asia, the Straits Times, and Mothership tended to generate the most engagement.

? The Ministry of Health

rounded out the top ten list. The MOH posted 14 announcements this week, unfortunately due to the rise in infections and stricter social distancing measures introduced this week.

COVID-19

Top websites publishing articles this week (by engagement)

# Website

Top Headline

Total Engagements

1



Malaysian doctor, wife and 5 children test positive for COVID-19

1,275,307

2

Coronavirus: Netherlands recalls defective masks imported from China

991,402

3 mothership.sg

Clap from your windows at 8pm, Mar. 30, to show support for frontline workers in S'pore

319,050

4

Young Boy With Covid-19 Bids Parents Tearful Goodbye While Walking Towards Waiting Ambulance

211,721

5

Covid-19: ICA cancels passport of Singapore citizen for breaching stay-home notice

194,195

6

After 13 days in ICU, Case 119 finally won his battle against coronavirus

54,015

7

China reopens food markets after declaring victory against COVID-19 virus; food markets still selling bats The Online Citizen

40,259

8

BREAKING NEWS: Japan comedian Ken Shimura dies after coronavirus infection

36,709

9

S'pore Has a `Clap for #SGUnited' for COVID-19 & It'll Occur Tonight (30 Mar) at 8pm

36,367

10 .sg

FIVE MORE CASES DISCHARGED; 74 NEW CASES OF COVID-19 INFECTION CONFIRMED

34,441

Total Articles

868 1,295 147

66 3,706 437

115

79 78 14

COVID-19 | SINGAPORE

Top stories

COVID-19 | SINGAPORE

Top stories

This was the week that Singapore exceeded 1,000 COVID-19 infections.

The most engaged story focused on an intimate portrayal of a family sending their child, alone, by ambulance to the hospital for treatment.

? Quite a few of the top

stories focused on families affected by the coronavirus, including a doctor and government advice directed at wives sheltering in place.

COVID-19

Top websites publishing articles this week (by engagement)

# Website

Headline

Total Engagements

1 Young Boy With Covid-19 Bids Parents Tearful Goodbye While Walking Towards Waiting Ambulance

138,370

2 Malaysian doctor, wife and 5 children test positive for COVID-19

71,903

3

Coronavirus: Netherlands recalls defective masks imported from China

61,100

4

German minister commits suicide after 'coronavirus crisis worries'

60,591

5 Talk like Doraemon': Malaysian ministry issues tips for wives during COVID-19 movement control order

58,456

6

Coronavirus cases in S'pore hit 1,000 with 74 new patients; 10 cases from old folks' home, including a 102-year-old

55,330

7 ICA cancels Singaporean's passport for breaching stay-home notice

52,615

8 mothership.sg

Clap from your windows at 8pm, Mar. 30, to show support for frontline workers in S'pore

39,450

9

70-year-old Singaporean man dies from Covid-19 complications; third such death in Singapore

35,456

10 Singapore reports 49 new COVID-19 cases, new cluster at SingPost Centre

35,396

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