San Diego Auto Show



San Diego International Auto Show:Get ready to be impressed. Get ready to be inspired.Half-a-million square feet of new vehicles and interactive experiences await For Immediate ReleaseSan Diego, CA, Dec. 4, 2018 – At the 2019 San Diego International Auto Show, be prepared for beauty and brains. As the auto industry continues to evolve, new vehicles have become smarter and more technologically-advanced than ever. And, once again, there is no shortage of design brilliance and awe-inspiring models in store for those who love cars and trucks.The current edition of the show runs Thurs., Dec. 27 – Sun., Dec. 30 at the San Diego Convention Center. Show organizers have assembled a collection of more than 400 examples of the auto industry’s best – the most impressive new cars, trucks, SUVs, CUVs, performance cars, and electric vehicles the global manufacturers have to offer. Traditionally, the Auto Show is the best place to shop with hundreds of new vehicles under one roof in a no pressure, family-friendly environment. And, today, auto shows remain the most influential venue for enthusiasts to learn about and compare new vehicles. According to national research:64 percent of auto show attendees say they are in the market to buy a car or truck in the next 12 months.56 percent of attendees who purchase new vehicles after the show said the show influenced their decision. Even after the event, auto shows influence purchase decisions:-- 69 percent of visitors said they plan to visit a manufacturer’s website-- 55 percent plan to visit a dealerMore than 25 percent of attendees who plan to purchase a vehicle had their mind made up about which brand to purchase when leaving the show.Additionally, visitors have the opportunity to compare and experience a wide range of vehicles with the show’s growing number of popular test-drives. -- Continued --Be Prepared to Be Inspired, Page Two“The industry is evolving rapidly and it’s exciting to see the changes taking place in what we drive, how we drive and, in some cases, how we’re driven,” said Kevin Leap, the show’s director. “The show is the most accurate reflection of the industry, and simply the best place for consumers to get informed about features, safety advances, technology, and connectivity aspects of new vehicles. Unless you have a 14-year old at home to explain it all, you really need to come to the show.”Leap added that the Auto Show, in addition to being a vehicle mecca, has also become an entertainment destination enjoyed by families from all over the region. “We work very hard year-round to make this a fun family event,” added Leap. “The cars are definitely front-and-center, the main attraction, but at the same time, we have a number of features and activities for all ages. The feedback is always positive and guests are pleased that the San Diego International Auto Show is so ‘family-friendly.’”Leap also added that a special early entry ticket is available for the first time this year. “On Friday, Dec. 28, special ticket holders will have access to the show floor at 9 am, an hour earlier than the usual time. It’s a great way to beat the crowds,” said Leap. Early access tickets are available on the website, . Here’s a rundown of activities at the 2019 SDIAS:Camp Jeep?The Jeep? brand returns to the Auto Show with Camp Jeep?, a unique, interactive, off-road consumer experience. The 35,000-square foot exhibit will give auto show attendees a chance to experience the extreme off-road capabilities of Jeep vehicles without leaving the show. Camp Jeep makes its 10th consecutive appearance at the SDIAS, where, since 2009, more than 90,000 show attendees have experienced the ultimate off-road driving test. The course is comprised of several obstacles that simulate some of the rigorous testing that Jeep vehicles endure before customers get behind the wheel. Camp Jeep is an interactive adventure zone where professional 4x4 drivers allow riders to experience Jeep brand vehicles and the legendary off-road capabilities of Jeep. Family DayThe kids are in the house on Sun., Dec. 30, for Family Day. Kids 12 and under enter the show for free (with a paid adult admission) and can enjoy a wide variety of family activities, including special Superhero appearances by Black Panther (11 am – 4 pm). Plenty of other family-focused fun will be featured at Family Day, 10 am – 7 pm.-- Continued --Be Prepared to Be Impressed, Page ThreeTest DrivesGo ahead, take it for a spin. Ticket holders can do just that multiple times at the Auto Show. With the most cars ever available to drive, nearly 100 vehicles from 12 different brands for the duration of the show, auto show test-drives provide dozens of interactive opportunities. New this year, attendees can experience the truly refined at the Alfa Romeo Test Drive, featuring the Alfa Romeo Giulia and Stelvio, outside. Also on tap: test drives for Chevrolet, Chrysler, Dodge, Fiat, Ford, Jeep, Mazda, Nissan, Ram, Subaru, and Toyota. Wawanesa Insurance Exotics VaultWawanesa Insurance is back as the sponsor this year’s Exotics Vault, where show attendees can see their dream vehicles up-close. The line up this year features the ultimate in luxury and performance, including some very special surprises.Nissan Military AppreciationFor the sixth consecutive year, San Diego Nissan Dealers are sponsoring a military appreciation program that will provide free tickets to the Auto Show to local active and retired military personnel beginning in mid-December. Nissan is a proud supporter of the US military and offers exclusive product pricing through the Nissan Military Program, which helps qualified military personnel save between $500 and $1,000. The offer can be combined with all current national and regional incentives. Qualified military personnel includes Active, Reserve, Retired, or Veteran (must be within 12 months of active duty). Tickets are available at San Diego County Nissan Dealers. For a list of participating dealers, please visit .Mobility ZoneOrganized by GoldenBoy Mobility, The Mobility Zone features vehicles of all types that have been modified for people with physical challenges. Trucks, vans, cars, off road vehicles, race cars, specialty cars, are among the vehicles shown in this expanded, popular exhibit. Also, there will be a wide variety of mobility equipment and accessories, such as wheelchairs with special adaptations. Electric Vehicle Day – Friday, Dec. 28Automaker commitment to producing electric vehicles is higher than ever. That’s why Electric Vehicle (EV) Day, sponsored by San Diego Gas & Electric (SDG&E) continues to be a significant feature of the Auto Show, allowing consumers to review, compare and become educated on the latest EV technology.? On EV Day, the Think Blue Eco-Center will be fully staffed by experts who can discuss the technology, state and federal incentives, special residential electric vehicle rates from SDG&E, and the benefits of driving electric.?--Continued--Be Prepared to Be Entertained, Page FourThink Blue Eco-CenterThink Blue, the presenting sponsor of the Eco-Center, will also be on hand to answer questions about protecting and improving water quality. The Think Blue Eco-Center, open for the duration of the show, will also feature electric and hybrid electric vehicles from a wide variety of manufacturers in one central location.Show DetailsHours:Thursday, Dec. 2710am-9pm (Media Preview Day: 5am-10am)Friday, Dec. 2810am-9pmSaturday, Dec. 2910am-9pmSunday, Dec. 3010am-7pm Admission: Adult (ages 13-61):?????????????????????????$15Military (active duty w/ID):???????? $12 (one ticket per ID)Senior (ages 62+):??????????? ???????????????$12Child (ages 7-12):???????????? ????????$11 (Sunday, Dec. 30, is Family Day and children 12 & under are free when accompanied by a paying adult)Child (6 & under):??????????? ???????????????Free (when accompanied by an adult)For information on discount coupons, visit the show website, . To order tickets on line, visit .Media Contacts: Rohatynski/Harlow Public RelationsJoe Rohatynski – 313 378 6570 / joe@Marc Harlow – 810 599 2558 / marc@# # # ................
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