Pacific Toyota



Online Sponsorship Application Form

|Evaluation criteria |Description | |

| | |Partner Response |

|Contact Details |Please list the name and contact details (Including mobile phone and email address) for this | |

| |sponsorship application. | |

|Brand alignment |Please describe your organisations brand values and address how these relate or align to the | |

| |band values of Pacific Toyota and our dealership? | |

|Target audience alignment and |Describe your organisations target audience. This may be split into participants, attendees, | |

|size |spectators or other groups that your organisation appeals to. Please include demographic | |

| |information | |

| |E.g. male and female split, age, geography as well as estimated numbers of each group. | |

|Motor vehicle overview |Please describe which manufacturers vehicles are owned by key stakeholders in your | |

| |organisation, and if applicable the businesses owned by the key stakeholders. | |

|Reputation |How long has your organisation been established? How would you describe your reputation in the| |

| |community? Please provide examples of your involvement and positive impact on the community. | |

|Exposure |Please provide detail on the exposure levels our dealership will receive. Signage, where and | |

| |for how long. Logo placement examples website, venue etc. | |

|Communication channels |What established communication channels does your organisation have and what access will we be| |

| |granted? E.g. database, media partnerships, social media. | |

|Time in market |Please describe the time that your organisation is active. | |

| |E.g. weekly September – April, annually in August. | |

|Measurement |Please suggest ways that you believe our relationship could be measured? (E.g. sales leads, | |

| |audience numbers) | |

|Other partners |Please advise of any existing partners and your sponsorship structure. Where does this | |

| |partnership fit? | |

|What type of support are you |Please attach a partnership proposal that details the benefits offered and the investment you | |

|after? |are seeking. | |

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