Consumer Behavior, 10e (Schiffman/Kanuk)

Both types of skills are detailed below. Course Description. Focuses on consumer effectiveness based on consumer choice theory, maximizing income through informed decision making, product utility, and customer satisfaction. 3 Credit Hours & 45 Contact Hours. Course Learning Outcomes ................
................

In order to avoid copyright disputes, this page is only a partial summary.

Google Online Preview   Download

To fulfill the demand for quickly locating and searching documents.

It is intelligent file search solution for home and business.

Literature Lottery

Related searches