7 tips to upsell successfully .au

7 tips to upsell successfully

7 Make it easy The easier it is to accept the upsell, the more likely it will be accepted. Streamlining sales processes is one way of making the sale quicker, easier and more likely to be accepted.

6 Sell the benefit You can better convince your parent to accept the upsell by highlighting the benefits instead of just the features.

1 Ensure you are adding value If the thing you are

trying to upsell doesn't help your parents then you shouldn't be upselling.

2 Know your parent You have to know

your parents to know what upsell will add value to them. Use your school's personas to help identify the problems and needs of your target audience.

3 Discount the upsell This tip needs little

explanation. Placing a discount on your upsell will provide a greater incentive for your parents and will increase your chances of being successful.

5 Provide a guarantee A guarantee will help

your parents feel safe with their purchase. It is important to provide a guarantee that doesn't place too much risk on your shoulders whilst offering enough value to justify the guarantee to your parents.

4 Don't be pushy It is important to remember that your relationship with your parents is more important than any upsell. If they leave the conversation feeling annoyed or dissatisfied then you have done something wrong.

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