Best practice guide for Channel and Agency partners The ...

More than 40% of shoppers who watched a vehicle video about cars or trucks visited a dealer as a result Google Proprietary + Confidential 46% 42% 40% 37% Source: Google/comScore, "Automotive Shopper Study, " US, Jan. 2017 (n=3,165 consumers 18+ who purchased a vehicle in the past 3 months) Visited a dealership Searched a dealership’s inventory ................
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