Unit 4: Studio Practice and Art Industry Contexts



righttopVCE Studio ArtsGlenda INGLIS-GILLESPIESalesian College RupertswoodVCE Studio Arts40000100000VCE Studio ArtsGlenda INGLIS-GILLESPIESalesian College RupertswoodVCE Studio Artsleft2772410Unit 4: Studio Practice and Art Industry Contexts900007300Unit 4: Studio Practice and Art Industry Contexts2836545435165500VCE Studio ArtsUnit 4 – OutlineUnit 4: Studio Practice and Art Industry ContextsArea of Study One: Production and presentation of artworksFolio of Artworks – Outcome 1 (SAT)“Present at least two finished artworks based on selected and evaluated potential directions developed through the studio process, which demonstrate refinement and application of materials and techniques, and that realizes and communicate the student’s ideas expressed in the exploration proposal.” – Study DesignLearning TasksReview your Exploration Proposal and Studio Process (Unit 3 SAT) clearly identify at least SIX to 15 potential directions. This may involve taking photographs of folio pages, photocopying/scanning, sorting, writing notes, highlighting and/or annotating.Write summaries and EVALUATIONS of potential directions which may be developed into finished artworks. You should include at least 6 summaries and evaluations, from which you will develop at least 2 into finished artworks. Your evaluated potential directions should be supported by visual evidence from your Design Process (Unit 3 SAT). Note, finished artworks may be developed from a combination of potential directions.Below is a sample summary by Rex Woodley (2012) Arts 2012 FolioSaturday, June 23, 2012Studio Art Potential DirectionsIn Studio Art unit three I have three potential directions that I could explore further and use for my final end of year artwork. One of these potential directions I have explored and completely immersed myself in all aspects of capturing the artwork. I have set myself goals and planned out many more potential directions and explorations I can get from this one direction. The other two directions I explored and documented were both very promising and interesting, but had a few aspects that put me off going further into the exploration process with them. Last year I did water droplet photography and really enjoyed being able to have a constant setup in my house that I could work with at all hours of the day.Last years Studio ArtI want to continue with this style of working, but unlike last year, learn more about the individual components of the setup and how they work and affect each other. For all of my studio art work I am basing my art around photography. Even though I am specifically sticking to photography I incorporate many other mediums and techniques.My first potential direction is based around the idea of losing gravity or flipping gravity on earth and photographing objects and scenes as the gravity change takes effect. Photographing this was great fun. I chose locations that had objects that I was able to throw into the air and photograph to get the impression they were floating away. For my first test I chose a room that had very even lighting and no shadows that would cause problems in editing. The room was large and I threw tables and chairs with the help of some friends. I captured multiple images of each object in the air and then cut all of the chairs and tables out of the background in Adobe Photoshop with layer masks and merged them all onto an image of the room but empty of all objects. The final image was very pleasing and did show the effect that the gravity had been shifted. The only negative of the image was that there were no shadows cast by the tables and chairs. It did make it a lot easier to edit and put together the photo in Photoshop, but without shadow it lost most of its depth causing the image to not be as realistic as it could have been.First No Gravity Test No ShadowsI chose to do a second test that would use shadows and create that depth and polish the image to make it 100% realistic. For the second test I decided on going small scale and using my desk and books, pens and other desk objects. I used the same process as from the first test, but brushed the shadow back into the image with layer masks after everything was aligned and masked. Making the shadows look consistent throughout the image and not interfere with the other objects was a lot harder and took a lot longer to complete. The final image was good, but lacked the consistency of the shadows throughout the image. Overall I really want to continue with this idea, but it is too time consuming, boring to edit, hard to capture the single images and I would need other people to help me to either take the photos or throw the objects, which is not ideal.Second No Gravity Test With ShadowsMy second potential direction is whole new set of challenges that in the end are a little more boring. I chose to try out landscape photography, specifically panoramas and photos of buildings or the city at night. I had the opportunity to go out to a location that looked down upon the city and was perfect to test out some bokeh ideas I had thought of. I changed the focus half way through an exposure to create bokeh over the image. I also moved the camera up or down to position the bokeh or in focus city where I wanted it in the frame. The final photos where interesting and showed that the process worked and had potential, but getting to locations and late nights in the cold aren’t very fun.Panorama and Focus ShiftFor my third potential direction and the one that I am continuing on with to create a final piece I am using sound to create paint sculptures. I am using a speaker with a membrane over the top that transmits the sound and change of air pressure into movement that makes the paint jump and dance. Every photo is different and every combination of colours makes a different patterns. Creating paint sculptures is amazing fun but incredibly difficult. There are so many variables that have to be considered before a single photo is taken. Some of the variables include: sound: hertz, harmonics, amplitude, duration; the speaker: size, maximum decibel, ohm, watts, amp, maximum and minimum air pressure; speaker membrane: size, thickness, colour, translucency; paint mixture: dilution, position on speaker, colour, paint position, layers of paint; lighting: flash duration, position, delay, amount of flashes, light intensity, diffusion, ambient light; background, colour, placement; camera settings: aperture, shutter speed, iso, focal length, sensor size and then how to control all of the flying paint and mess. All of these have a large effect on how the photo will turn out. The photos turn out very surreal in the way that the scale of the paint is lost.Paint Sculpture SetupI am aiming to capture a series of photos some that don’t show the size of the images with a very clean perfect look and others that have been taken at locations with a wide view showing parts of the setup as well as the landscape around. I will do this through a similar process as to creating a HDR (high dynamic range) image and use of shadows and light cutting. Another photo that I want to capture is of a person holding a large speaker of 12” or bigger size. The photo will be of the person holding the speaker with a large paint sculpture exploding up in front with the person watching the paint.One of my First Paint SculpturesThe reason I have chosen this direction is because it enables me not to just learn new photography techniques but also sound engineering techniques and technologies, paint viscosities, colours and lots of other things. This potential direction is not just one direction, but many; I have already had hundreds of potential directions that I could choose to follow to make new and interesting artworks by using paint sculptures.Produce a cohesive folio of finished artworks developed from your selected potential directions. The folio must consist of no fewer than TWO finished artworks; however the number of artworks will be determined by the nature, the scale and complexity of works undertaken. The completed folio should demonstrate a cohesive relationship between the final artworks. Production of artworks should be comprehensively documented with annotated visual material.Sample page documenting art making, Katherine Montesano, Star of the Sea College, Top Arts 2011.Amy Mountjoy with one of her Final Artworks, East Loddon P-12 College, Top Arts 2013Assessment Task: Submission of completed SAT for Unit 3 and 4 (Outcome 1 and 2 for each Unit). The SAT for Unit 3 and 4 will contribute 60 % of your study score for Studio Arts. You should refer to the criteria detailed on the assessment sheets, and previous SAT reports on the VCAA website. Your work will be progressively authenticated by your teacher. Area of Study Two:Evaluation – Outcome 2 (SAT)“Provide visual and written documentation that identifies and evaluates the extent to which the artworks reflect the selected potential directions, and effectively demonstrate a cohesive relationship between the works.”Learning TasksDevelop and write a comprehensive Evaluation.This is a written piece that needs to be typed on a word document with photos of your final work and potential directions from Unit 3. It is basically an analysis of your own artworks.Begin by taking photographs of your potential directions from Unit 3 which your cohesive folio of art works are based on (you probably already have photos, which you used in Unit 4 Outcome 1). Discuss how and why those directions were selected and how they have been refined and developed into an artwork. Outline and discuss your ideas from Unit 3 and the theme of your work. Discuss comprehensively each artwork in terms of, concepts, ideas, subject matter, aesthetics, materials, techniques, presentation and relationships with each work. Discuss how your works have been developed and refined in order to communicate your ideas. Evaluate the presentation of your artworks.Essentially, the Evaluation displays your processes of developing the artworks from ideas into potential directions and then into artworks.Evaluation – from the Study Design In this area of study students reflect on the selection of potential directions that form the basis, development and presentation of artworks. Students provide visual and written documentation of the selected potential directions that are the basis for the final artworks in Unit 4 Area of Study 1. The documentation identifies any development, refinement and production of artworks.When the artworks have been completed, students examine and reflect on the communication of ideas, the use of materials and techniques, the resolution of aesthetics and the relationships that have been formed through the presentation of artworks. They may explain any refocusing and provide visual support materials that demonstrate the refinement of techniques and processes employed in the artworks.On completion of this unit the student should be able to provide visual and written documentation that identifies and evaluates the extent to which the artworks reflect the selected potential directions, and effectively demonstrates a cohesive relationship between the works.To achieve this outcome the student will draw on key knowledge and key skills outlined in Area of Study 2.Key knowledge? ways in which themes are expressed in the artworks presented;? appropriate methods for reflection and evaluation;? ways in which potential directions contribute to the production of artworks;? ways in which the artworks relate to each other;? the methods of applying materials and techniques;? aesthetic qualities of finished artworks;? ways in which ideas are communicated in artworks;? methods relevant to the refinement of the presented artworks;? types of visual and written evidence used to support the potential directions which led to the development of finished artworks;Key skills? identify and describe the focus and subject matter of the artworks;? explain the ways in which potential directions contributed to the development and refinement of artworks;? provide visual evidence of selected potential directions used to develop the artworks;? explain any further refinement to the potential directions in order to develop the artworks;? reflect on the effectiveness of finished artworks to communicate ideas;? analyse how the finished artworks realise the communication of ideas;? discuss how relationships are established between finished artworks;? explain how materials and techniques were applied in the finished artworks;? explain how aesthetic qualities were resolved in the finished artworks;? discuss the refinement and presentation or artworks, and evaluate the presentation of artworks.Assessment Task:Submission of completed SAT for Unit 4 (Outcome 1 & 2). The SAT for Unit 3 and 4 will contribute 60 % of your study score for Studio Arts. You should refer to the criteria detailed on the assessment sheets, and previous SAT reports on the VCAA website. Your work will be progressively authenticated by your teacher. Details of the Assessment Task for Outcome 2 below:UNIT 4 STUDIO ARTS – OUTCOME 2: EVALUATION DOCUMENTEVALUATION – Draft due middle September. Final due with submission of SAT Folio and Artworks.This task requires students to: Reflect upon the studio process to write an evaluation statement of the use of potential directions to develop artworks– equivalent of 2 A4 typed pages (including visual evidence).Reflect on and evaluate the communication of ideas, the use of materials and techniques, the resolution of aesthetics and the relationships that have been used to create and present artworks - equivalent of 2 A4 typed pages (including visual evidence). Produce an evaluation of the two finished artworks, including identification and description of the focus and subject matter in the artworks - equivalent of 2 A4 typed pages (including visual evidence).Accurate use of appropriate art language and terminology is essential to complete a document that is enjoyable to read and understand.You need to provide visual and written documentation of the selected potential directions that were used as the basis for the final artworks in Unit 4 Area of Study 1. The documentation must identify the refined focus of the production of the folio, including the reasons why specific potential directions, developed in the design process in Unit 3, have been selected to produce the folio in Unit 4. You will also need to document how the artworks will be presented to support the communication refined throughout the individual design process. You should explain any refocusing and provide visual support materials that demonstrate the refinement of techniques employed in the development of final artworks.Examine and reflect on the communication of ideas, the use of materials and techniques, the resolution of aesthetics and the relationships that have been used to create a cohesive folio. The REFLECTION should be the equivalent of 2 pages in length, typed and use visual imagery throughout to assist with your explanation.The following list of questions outline appropriate methods of reflection and evaluation:reflect on how effectively you communicated the aims and ideas in the artworks; discuss how you established relationships between the finished artworks;explain how you used materials and techniques to create each finished artwork;explain how you resolved and used the aesthetic qualities in the finished artworks;discuss the presentation of the finished artworks and relationships that are formed through the presentation.Produce an evaluation of the finished artworks. The EVALUATION should be the equivalent of 2 pages in length, typed and use visual imagery throughout to assist with your explanation.The following list of questions outlines the key parts of the evaluation:evaluate how effectively you communicated the aims and ideas in each of the finished artworks; evaluate how effectively you established relationships between the finished artworks;evaluate how effectively materials and techniques were resolved to create the artworks;evaluate how effectively aesthetic qualities were resolved in the two finished artworks;evaluate how effectively the two finished artworks were presented to achieve relationships;evaluate how effectively the artworks communicate and resolve the aims and ideas discussed in the exploration proposal.Area of Study Three:Art Industry Contexts – Outcome 3 (Assessment Task and Exam)“Compare the methods used by artists and considerations of curators in the preparation, presentation, conservation and promotion of specific artworks in at least two different exhibitions.”Learning Tasks – As part of your preparation for this Outcome you must visit at least two exhibitions. Where possible, these visits will be school based excursions. It is also recommended you visit a range of gallery spaces in your own time.Read, summarize and revise information provided, including the Art Industry Context booklet, resources on the weebly website and Schoolbox and reading from your textbook Art-isan. You need to be able to understand the different approaches to the preparation and presentation of artwork at a variety of exhibition spaces. You also need to understand the roles and responsibilities of a range of art industry professionals such as:ArtistCuratorExhibition designerGallery owner/managerConservatorGraphic designerPromoter/marketerEducation officerCataloguerAudienceIt is important to be engaged with the arts industry, so go to the weebly website and subscribe to some of the online links such as Art Guide and Art Almanac to keep yourself up to date with contemporary Art in and around Melbourne, and Australia!Compile an ‘Art Industry’ folder – you should keep in this folder or file the following: notes and question sheets on the two school based exhibition visits, research on conservation, newspaper articles, TV programs, art magazines, websites (such as online galleries), photographs, notes or pamphlets on gallery visits conducted in your own time and class material provided by your teacher.Sort, analyze, and summarize the material you have collected for exam revision. You should use the ‘Art Industry Spaces Comparison Sheet’ for each gallery space or exhibition that you have researched in your folder.Using the research and coursework you have conducted you should be able to examine and explain the preparation and presentation of artworks in at least two different exhibition spaces, and discuss the various roles, processes and methods involved in the exhibition of artworks. Assessment Task – This is formally assessed as a SAC and must meet an S in order to achieve an S for Unit 4. This task will contribute 5% to the Study Score. Your knowledge and understanding of this Outcome will be assessed through submission of your Completed Art Industry Context booklet and Comparison Question Sheets, and Detailed written comparison of two exhibitions.The material studied will also be examined on the end of year written exam (30% of Study score)The Melbourne International Exhibition: arranging pictures in the fine arts gallery, 1880. Wood engraving, Australasian Sketcher, 11 September 1880. La Trobe Picture Collection - State Library of VictoriaThe ‘Melbourne Now‘ Exhibition, showed from the 22nd of November 2013 to the 23rd of March 2014 at the National Gallery of Victoria (NGV) – 180 St Kilda Rd, Melbourne. Over 300 contemporary artists exhibited work in this major exhibition.Art Industry Spaces Comparison SheetExhibition Space:______________________________________________Exhibition Name: _____________________________________________Location:____________________________________________________Date visited: _________________________________________________Circle the appropriate classification:National GalleryArtist run initiative or artist cooperativeOrganization that provides support to artists (i.e Australian Print Workshop)Space that focuses on artworks from a particular cultural context (i.e. Aboriginal)Space devoted to a single media (i.e. photography, Moving image)Exhibition of media and technology based art (either physical space or web formats)Online exhibition spaceOtherCuratorial FactorsWho was the curator/s?____________________________________How were artworks presented? Stylistically, aesthetically, thematically, chronologically, other ______________? (circle)Was the curator given freedom to select works, or accountable to other parties such as gallery owners, designers or artists? ____________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________What were some of the key roles involved in curating the exhibition? ____________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________Name of artist/s exhibiting work in this exhibition: ________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________How were the artists’ views and interests accommodated in this exhibition? _______________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________Exhibition DesignDescribe the layout and design of the exhibition (attach a diagram or photograph where possible) _______________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________How did the exhibition design affect the viewing and display of the artwork? ____________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________Was conservation a consideration in this exhibition? If so, what were the various conservation requirements? (Note that different materials and mediums require different preservation methods) _______________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________Was transportation of artworks required? If so, how was this handled? ________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________Was there a condition report? ______________________________________________________________________________________________________________________________Who wrote the condition report? ______________________________________________________________________________________________________________________________What would happen if an artwork was not returned in the condition that it was in before the exhibition? __________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________Were there any emerging technologies that supported media and technology based artworks? __________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________Who was responsible for the exhibition design? _____________________________________________________________________________________________________________________________________________________________________________________________Was a scale model used in the exhibition design? ______________________________________________________________________________________________________________________________Did the exhibition space estimate how many potential viewers they would have for this exhibit? If so, how many did they estimate? _____________________________________________________________________________________________________________________________________________________________________________________________Were artworks displayed under the appropriate lighting conditions? Explain __________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________Do you believe artworks were displayed in the most effective groupings? Explain ________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________Do you believe artworks were displayed against appropriately coloured backgrounds? Explain ________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________Were there any other factors that affected your viewing experience (either positively or negatively), such as scale of works, number of works, information panels, noise/sound etc.? Explain ______________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________PromotionWhat was the marketing strategy? ___________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________How was the exhibition promoted to the public? (newspaper, television, pamphlets, billboards, website etc. list all that apply) _________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________Was there sponsorship for this exhibition (funding by a person, private business or government department for example)? ___________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________Was this exhibition linked with other events? If so, what were they? ________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________What different roles were there in the promotion and marketing of this exhibition? (Graphic designer, marketing manager, media officer, publications officer etc.) Write a short description of each role. _____________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________Public/AudienceWhat responsibilities do the public have when visiting this exhibition to ensure the safety of artworks? __________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________Is photography allowed in this exhibition? Why/why not? ___________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________Are there security measures in place at this exhibition space? If so, what are they? _________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________In what ways does this exhibition space try to make the viewing experience a positive one for the viewer? _________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________Is there a charge to the public to attend this exhibition? If so, how much is it? ____________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________What are the opening hours for this exhibition? _____________________________________________________________________________________________________________________________________________________________________________________________What is the purpose of the exhibition? To educate, to challenge, to entertain, to offer beauty, to inspire etc? _________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________How did this exhibition make you feel? Why? ___________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________Art Industry Spaces Comparison SheetExhibition Space:______________________________________________Exhibition Name: _____________________________________________Location:____________________________________________________Date visited: _________________________________________________Circle the appropriate classification:National GalleryArtist run initiative or artist cooperativeOrganization that provides support to artists (i.e Australian Print Workshop)Space that focuses on artworks from a particular cultural context (i.e. Aboriginal)Space devoted to a single media (i.e. photography, Moving image)Exhibition of media and technology based art (either physical space or web formats)Online exhibition spaceOtherCuratorial FactorsWho was the curator/s?____________________________________How were artworks presented? Stylistically, aesthetically, thematically, chronologically, other ______________? (circle)Was the curator given freedom to select works, or accountable to other parties such as gallery owners, designers or artists? ____________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________What were some of the key roles involved in curating the exhibition? ____________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________Name of artist/s exhibiting work in this exhibition: ________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________How were the artists’ views and interests accommodated in this exhibition? _______________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________Exhibition DesignDescribe the layout and design of the exhibition (attach a diagram or photograph where possible) _______________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________How did the exhibition design affect the viewing and display of the artwork? ____________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________Was conservation a consideration in this exhibition? If so, what were the various conservation requirements? (Note that different materials and mediums require different preservation methods) _______________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________Was transportation of artworks required? If so, how was this handled? ________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________Was there a condition report? ______________________________________________________________________________________________________________________________Who wrote the condition report? ______________________________________________________________________________________________________________________________What would happen if an artwork was not returned in the condition that it was in before the exhibition? __________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________Were there any emerging technologies that supported media and technology based artworks? __________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________Who was responsible for the exhibition design? _____________________________________________________________________________________________________________________________________________________________________________________________Was a scale model used in the exhibition design? ______________________________________________________________________________________________________________________________Did the exhibition space estimate how many potential viewers they would have for this exhibit? If so, how many did they estimate? _____________________________________________________________________________________________________________________________________________________________________________________________Were artworks displayed under the appropriate lighting conditions? Explain __________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________Do you believe artworks were displayed in the most effective groupings? Explain ________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________Do you believe artworks were displayed against appropriately coloured backgrounds? Explain ________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________Were there any other factors that affected your viewing experience (either positively or negatively), such as scale of works, number of works, information panels, noise/sound etc.? Explain ______________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________PromotionWhat was the marketing strategy? ___________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________How was the exhibition promoted to the public? (newspaper, television, pamphlets, billboards, website etc. list all that apply) _________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________Was there sponsorship for this exhibition (funding by a person, private business or government department for example)? ___________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________Was this exhibition linked with other events? If so, what were they? ________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________What different roles were there in the promotion and marketing of this exhibition? (Graphic designer, marketing manager, media officer, publications officer etc.) Write a short description of each role. _____________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________Public/AudienceWhat responsibilities do the public have when visiting this exhibition to ensure the safety of artworks? __________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________Is photography allowed in this exhibition? Why/why not? ___________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________Are there security measures in place at this exhibition space? If so, what are they? _________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________In what ways does this exhibition space try to make the viewing experience a positive one for the viewer? _________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________Is there a charge to the public to attend this exhibition? If so, how much is it? ____________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________What are the opening hours for this exhibition? _____________________________________________________________________________________________________________________________________________________________________________________________What is the purpose of the exhibition? To educate, to challenge, to entertain, to offer beauty, to inspire etc? _________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________How did this exhibition make you feel? Why? ................
................

In order to avoid copyright disputes, this page is only a partial summary.

Google Online Preview   Download