Important Customer Update



2020 Retransmission Consent: Customer Email/LetterImportant Customer UpdateAre you frustrated by rising cable prices? You’re not the only one. We understand that these are challenging times and [Cable provider]’s goals are to keep costs as low as possible for you and keep the programs you enjoy on the air. Sometimes, there are factors beyond our control that impact costs. One factor is broadcast TV fees. You may not be aware, but we pay broadcasters such as ABC, CBS, NBC and FOX fees. While these broadcasters offer their signals for free over the air, cable operators, including us, can’t offer these signals to you without their permission. We need to pay fees to the broadcasters to get that permission. Most people don’t realize they are paying fees for what most consider “free TV” such as national network programs like The Masked Singer, NCIS and NFL games, and even local programming like local news.Over the coming months, we will be negotiating fees with corporate broadcasters for the rights to carry broadcast signals. We strive to reach fair agreements with corporate broadcasters that allow access to the TV programs you have come to love and expect to watch – with the goal of reducing the threat of blackouts or unreasonable monthly fees.That can be challenging when it comes to these negotiations as broadcast TV fees – which have increased a whopping 65% in the last five years, according to SNL Kagan – are a growing source of income for corporate broadcasters. The people negotiating these deals don’t live and work in our community, so they are not negatively impacted by the outcomes of these negotiations as we all are.While it is too early to know how these negotiations will turn out, [Cable provider] wants to make clear that we are focused on ensuring our customers can continue to watch local news, enjoy family night in front of the TV, and cheer on your favorite sports teams. We know that the current pandemic has impacted family finances for many members of our community, and we will actively fight any increases.We know you have many choices for TV and video viewing, and we share your desire for the lowest price for quality TV programming. We will continue to keep you informed about these negotiations over the next few months.Sincerely,[Cable System Manager] ................
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