Channel Partner Program - LogRhythm
Channel Partner Program
The LogRhythm Thrive Channel Partner Program is designed to identify and reward our top performing partners with greater sales, marketing and technical resources.
Welcome Note
Program Goals
Program Benefits ? Additional Thrive Program
Benefits ? Thrive Program Technical
Benefits Program Requirements
Training/Certification
? 100 Level Basic LogRhythm Product Training
? 200 Level Courses: Pre-Sales Engineering Training
? 300 Level Courses: Post-Sales Engineering Training
Thrive Partner Portal
Deal Registration
Spiffs, Incentives and Rewards
Co-Marketing Materials, Campaigns and Events
Brand Guidelines
Welcome Note
Dear LogRhythm Partner,
Welcome to the LogRhythm Channel Program Guide, which is designed to help you understand the benefits and requirements of the LogRhythm Thrive Channel Program. Our program focus is to ensure that doing business with LogRhythm is simple and rewarding for you. LogRhythm invests in partners who represent our award-winning Security Intelligence solutions, and jointly engage in opportunities that drive value and profitability. We will continue to enhance our Partner Program, and provide go-to-market tools and sales programs to help our partners stay ahead of the competition. We are pleased to have you on board as part of our team and look forward to a prosperous business relationship.
Nancy Reynolds Vice President, Americas Channel Sales
LogRhythm Thrive | 2
Welcome Note
Program Goals
Program Benefits ? Additional Thrive Program
Benefits ? Thrive Program Technical
Benefits Program Requirements
Training/Certification
? 100 Level Basic LogRhythm Product Training
? 200 Level Courses: Pre-Sales Engineering Training
? 300 Level Courses: Post-Sales Engineering Training
Thrive Partner Portal
Deal Registration
Spiffs, Incentives and Rewards
Co-Marketing Materials, Campaigns and Events
Brand Guidelines
Program Goals
The program's objective is to help our partners increase their LogRhythm revenue and LogRhythm profitability while driving their costs of doing business with LogRhythm down:
REWARD
partners who invest the time to learn LogRhythm technologies and actively engage in developing and closing new and existing customer opportunities.
INVEST
in partners who are dedicated in representing and leading their security offerings with the LogRhythm patented,
award-winning Security Intelligence Platform.
ENABLE
partners with the knowledge, resources and incentives to reduce our partner's cost and drive increased profitability to successfully sell the LogRhythm industry leading Security
Intelligence solutions.
Our program is designed to be simple
To enable our partners to be successful at selling the LogRhythm portfolio we provide: ? differentiated, industry leading solutions that help partners to meet the security and compliance requirements
of their prospects & customers ? a consistent & predictable environment for partners to invest ? high quality product training ? opportunities for partners to earn progressive rewards for their revenue attainment, investment, and loyalty
to LogRhythm ? ease of doing business ? our programs are simple and straight forward
LogRhythm Thrive | 3
Welcome Note Program Goals
Program Benefits
Program Benefits ? Additional Thrive Program
Benefits
? Thrive Program Technical Benefits
Program Requirements
Training/Certification
? 100 Level Basic LogRhythm Product Training
? 200 Level Courses: Pre-Sales Engineering Training
? 300 Level Courses: Post-Sales Engineering Training
Thrive Partner Portal
Incentive
Standard Product Discount Standard Support Services Discount Additional Deal Registration Discount - For net new Opportunities ADDITIONAL COMPANY AND INDIVIDUAL INCENTIVES Sales Growth Rebates Exclusivity Rebate Technical Certification Rebate SPIFFS / Rewards (Sales and Technical)
Platinum
Gold
Deal Registration
Spiffs, Incentives and Rewards
Co-Marketing Materials, Campaigns and Events
Brand Guidelines
LogRhythm Thrive | 4
Welcome Note
Program Goals
Program Benefits ? Additional Thrive Program
Benefits ? Thrive Program Technical
Benefits Program Requirements
Training/Certification
? 100 Level Basic LogRhythm Product Training
? 200 Level Courses: Pre-Sales Engineering Training
? 300 Level Courses: Post-Sales Engineering Training
Thrive Partner Portal
Deal Registration
Spiffs, Incentives and Rewards
Co-Marketing Materials, Campaigns and Events
Brand Guidelines
Additional Thrive Program Benefits
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On-Demand Modules, 3-Day Virtual Instructor Led
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By Invitation Priority
By Invitation
Access to Thrive Partner Portal
Access to Thrive Mobile App
Field Sales Engagement
Product / solution sales resources
Campaign Materials
Client Case Study support
LogRhythm Thrive | 5
Welcome Note
Program Goals
Program Benefits ? Additional Thrive Program
Benefits ? Thrive Program Technical
Benefits Program Requirements
Training/Certification
? 100 Level Basic LogRhythm Product Training
? 200 Level Courses: Pre-Sales Engineering Training
? 300 Level Courses: Post-Sales Engineering Training
Thrive Partner Portal
Deal Registration
Spiffs, Incentives and Rewards
Co-Marketing Materials, Campaigns and Events
Brand Guidelines
Thrive Program Technical Benefits
Benefit
Technical Training (Live, webinar, CBT, ad hoc) Priority access to instructor led training Technical post sales professional services training Resource Library and Use Cases NFR Software Access (with 300 Level Certification) Demonstration Program Product Beta program participation Product / solution technical resources Professional Services support Professional Services Shadowing Technical Support Portal
Platinum
Gold
On-Demand Modules, 3-Day Virtual Instructor Led and 5-Day Classroom
2-Level 300 (Recommended)
$
$
*
$
**
**
*Shadowing available at no cost for engineers completing Certification program ? By invitation only. **Additional support resources are available for Certified engineers.
All pre-sales training is free of charge for our partners and can be accessed via the LogRhythm Thrive Partner Portal. Post-sales training is available at a reduced cost.
LogRhythm Thrive | 6
Welcome Note
Program Goals
Program Benefits ? Additional Thrive Program
Benefits ? Thrive Program Technical
Benefits Program Requirements
Training/Certification
? 100 Level Basic LogRhythm Product Training
? 200 Level Courses: Pre-Sales Engineering Training
? 300 Level Courses: Post-Sales Engineering Training
Thrive Partner Portal
Deal Registration
Spiffs, Incentives and Rewards
Co-Marketing Materials, Campaigns and Events
Brand Guidelines
Program Requirements
LogRhythm has created a program that ensures that our partners are successful in selling and configuring LogRhythm solutions, and ultimately profiting from the engagements. For partners willing to invest more and commit to greater sales targets, LogRhythm provides added sales, marketing and technical benefits. For partners to earn the benefits, they must commit to:
Requirements
Minimum Annual Sales Target Sales Training / Certification Pre-sales Technical Training / Certification (completion within 90 days) Marketing (corporate website, social media, etc.) Business Plan Monthly Forecast Demonstration Capabilities Partner Summit Participation
* 1 million of partner originated sales.
Platinum
$1 million*
2 Sales Level 100 2-Level 300
(Recommended)
Gold
$200k 1 Sales Level 100 1-Level 200 Series
LogRhythm Thrive | 7
Welcome Note
Program Goals
Program Benefits ? Additional Thrive Program
Benefits ? Thrive Program Technical
Benefits Program Requirements
Training/Certification
? 100 Level Basic LogRhythm Product Training
? 200 Level Courses: Pre-Sales Engineering Training
? 300 Level Courses: Post-Sales Engineering Training
Thrive Partner Portal
Deal Registration
Spiffs, Incentives and Rewards
Co-Marketing Materials, Campaigns and Events
Brand Guidelines
Training/Certification
Online training portal
LogRhythm offers a broad range of sales and technical training courses and certifications on our technologies and products. Our training and certifications will prepare you for success in selling and deploying LogRhythm products, and delivering other value added security services. Our training ranges from high-level features, positioning and benefits to deep-dive technical certification, including: All online and classroom pre-sales training is provided free of charge for our partners and can be accessed via the LogRhythm Thrive Partner Portal. Post-sales training is available at a reduced cost.
100 Level Basic LogRhythm Product Training
These are quick, on-line modules that provide a great introduction to LogRhythm and its key features and differentiators. They are 20 minute modules with a 10 question test. These include the following modules:
Course 101 - Introduction to LogRhythm and the LogRhythm Security Intelligence Platform This module provides a brief overview of LogRhythm and introduces the award-winning LogRhythm Security Intelligence platform. This module also serves as a general introduction to the LogRhythm Solutions online training series and is a prerequisite to the LogRhythm Sales Track and the LogRhythm Solutions Sales Engineer Track.
Course 102 - Next-Generation SIEM and Log Management The Next-Generation SIEM and Log Management module is an online training module in the Sales/Sales Engineer Training track. This module introduces the LogRhythm SIEM and Log Management capabilities.
Course 103 - Host Activity Monitoring The Host Activity Monitoring module is an online training module in the Sales/Sales Engineer Training track. This module introduces the LogRhythm host activity monitoring features including file integrity monitoring (FIM).
Course 104 - Machine Analytics with the LogRhythm AI Engine The Machine Analytics with the LogRhythm AI Engine module is an online training module in the Sales/Sales Engineer Training track. This module introduces the LogRhythm machine analytics capabilities.
Course 105 - Network Forensics The Network Forensics module is an online training module in the Sales/Sales Engineer Training track. This module introduces network forensics and provides a brief overview of LogRhythm Network Monitor.
LogRhythm Thrive | 8
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