Core purpose: to be the best at helping customers become ...
[Pages:11]core purpose:
to be the best at helping customers become financially
better off
TM
Discover what's possible
Overview of 2014 Performance
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Overview of 2014 Performance
EXECUTING ON OUR STRATEGY
In 2014, Scotiabank Guyana, as a branch of The Bank of Nova Scotia headquartered in Toronto Canada, aligned with the all bank strategy to focus on those areas that will have the greatest impact and drive long term value creation, referred to as our three focus priorities:
1. Being more focused on our customers. 2. Enhancing our leadership depth, deployment and diversity; and 3. Being better organized to serve our customers while reducing structural costs.
CORPORATE SOCIAL RESPONSIBILITY
A fundamental part of the way we do business at Scotiabank. It's an opportunity for us to build better relationships with all our stakeholders by paying closer attention to how we fulfill our social, economic, environmental and ethical responsibilities. Our Corporate Social Responsibility (CSR) philosophy is to integrate environmental, social and governance practices into our day-to-day business activities. We measure our success not only in terms of financial criteria, but also in building customer satisfaction and employee engagement, and supporting the communities we serve. For more information on Scotiabank's CSR Programme and to view copies of our CSR Reports, visit csr.
Our Core Purpose remained consistent as follows: To be the best at helping customers become financially better off.
1
Overview of 2014 Performance
FINANCIAL PERFORMANCE
The table below highlights the 2014 performance versus some of our objectives using a balanced scorecard concept.
2014 Performance vs Objectives
Objectives
Target
2014 Results
Financial Total Revenue Growth Loan Growth
0.26% 1.04%
0.34% 0.10%
Tier 1 Capital
Customer Customer Loyalty Index
Maintain sound capital ratios (> 8%) 27.76%
63% - 68%
68.00%
Operational Productivity Ratio AML Plan Execution
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