For$immediate$release: …
[Pages:3]For
immediate
release:
Wholesome
Sweeteners
and
Starbucks
Forge
Partnership
For
A
Healthy
Breakfast
Offering
Agave
Syrup
Provides
the
Perfect
Touch
of
Natural
Sweetness
at
Starbucks?
SUGAR
LAND,
TX
January
15,
2013
?Wholesome
Sweeteners
is
proud
to
announce
that
the
company's
delicious
Organic
Blue
Agave
Syrup
is
the
chosen
sweetener
topping
for
the
new
Hearty
Blueberry
Oatmeal
at
Starbucks?.
Starbucks
has
led
the
restaurant
industry
by
offering
nutritious
yet
convenient
meal
options
for
health--conscious
customers
on--the-- go.
Wholesome
Sweeteners
has
led
the
retail
industry
in
offering
the
most
delicious,
ethically--sourced
sustainable
sweeteners
on
the
market.
A
partnership
between
these
companies
is
timely
as
consumers
increasingly
desire
and
demand
healthy
menu
options
with
no
sacrifice
to
outstanding
flavor.
Wholesome
Sweeteners
Organic
Agave
Syrup
is
a
natural
fit
for
a
healthy
oatmeal
breakfast.
Agave
metabolizes
slowly
in
the
body
without
spiking
blood
sugar.
This
is
due
to
its
low
Glycemic
Index
(GI).
Additionally,
Agave
is
25%
sweeter
than
sugar
so
consumers
use
less
sweetener
overall.
Starbucks'
new
steel
cut
oatmeal
featuring
Wholesome
Sweeteners
Organic
Agave
Syrup
has
received
overwhelmingly
positive
feedback
from
consumers
who
want
healthier
alternatives
to
typical
fast
food.
This
280
calorie
breakfast
contains
7g
of
protein
and
6g
of
fiber
to
leave
the
customer
satisfied.
"Wholesome
Sweeteners
is
proud
to
be
a
part
of
Starbucks'
initiative
to
provide
healthy,
sustainable
and
convenient
food
options
to
its
customers,"
said
Wholesome
Sweeteners
CEO,
Nigel
Willerton.
"Agave
Syrup
answers
the
demand
from
health--
conscious
consumers
who
want
the
best--tasting
all
natural
alternatives.
Grown
in
Mexico
to
USDA
Organic
Standards,
Wholesome
Sweeteners
Organic
Blue
Agave
is
cultivated
and
pressed
without
chemicals,
is
100%
natural,
gluten--free,
vegan
and
non--GMO."
Starbucks
Hearty
Blueberry
Oatmeal
with
Wholesome
Sweeteners
Organic
Blue
Agave
is
available
in
approximately
4,500
Starbucks
company--operated
stores
across
the
U.S.A.
About
Wholesome
Sweeteners
Wholesome
Sweeteners
is
the
nation's
leader
in
Fairtrade
Certified,
USDA
Organic,
Non--GMO
Verified,
and
sustainably
produced
sugars,
syrups,
nectars
and
honeys,
all
made
from
nature's
best
resources.
Since
2005
Wholesome
Sweeteners
has
paid
more
than
$7.5
million
in
social
premiums
over
and
above
the
price
of
the
product
to
benefit
our
Fairtrade
partners,
farming
and
beekeeping
cooperatives
in
the
developing
world.
Fairtrade
means
that
farmers
can
buy
land,
send
their
kids
to
school,
and
build
thriving
communities.
Premiums
paid
by
Wholesome
Sweeteners
have
brought
clean
water,
electricity,
schools
and
health
care
to
villages
in
India,
Malawi,
Mexico,
Brazil,
Costa
Rica,
and
Paraguay.
About
Starbucks
Corporation
Since
1971,
Starbucks
Coffee
Company
has
been
committed
to
ethically
sourcing
and
roasting
the
high--quality
Arabica
coffee.
Today,
with
stores
around
the
globe,
the
company
is
the
premier
roaster
and
retailer
of
specialty
coffee
in
the
world.
Through
our
unwavering
commitment
to
excellence
and
our
guiding
principles,
we
bring
the
unique
Starbucks
Experience
to
life
for
every
customer
through
every
cup.
To
share
in
the
experience,
please
visit
us
in
our
stores
or
online
at
.
#
#
#
Media
Contact
Christy
Lee
713--594--2141
Christy@
Sarah
Miller
Sarah@
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