'Stereotype': simplified, generalized, often exaggerated ...
"Stereotype": simplified, generalized, often exaggerated view of someone from another culture
( individual people are mostly different, but:
? there may be an element of truth in stereotypes
Disadvantages of stereotyping:
- stereotypes are often accepted without further critical thinking (without individual background knowledge)
- people think they know something about the other culture
- stereotypes are often based on emotions ( very stable
Why do stereotypes exist?
( Reduction of complex reality: simplification
stranger from different culture is classified into our own system of values
( Orientation: by categorizing others we are defining ourselves and our own group ( belonging to a group is important for everybody
Tendency:
Where do stereotypes come from?
( learnt from each individual's social environment (education, history, jokes etc.) ( not hereditary
( only little is learnt through people's own experience
( the media
How to deal with stereotyping:
- keep reconsidering your picture of others
- look at individual characters of each person
Which European nationalities do you most associate with the following characteristics?
|Characteristic |Positive |Negative |
|Cooking | | |
|Driving | | |
|Humour | | |
|Technical ability | | |
|Organizational skills | | |
-----------------------
positive, e.g.
"Germans are efficient"
negative, e.g.
"Germans are arrogant"
positive self-evaluation
negative evaluation of other groups
Barriers against better understanding and effective communication
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