MICROSOFT STORE HOLIDAY VR EXPERIENCE - Amazon S3

[Pages:16]MICROSOFT STORE HOLIDAY VR EXPERIENCE

Ideas within represent early concepts and mood-board inspiration examples.

WINTER WORKSHOP

Can we delight visitors with a whimsical adventure through the North Pole, exploring in a way only possible through virtual reality?

VISUAL STYLE / 3D CARTOON

WINTER WORKSHOP // CASUAL STAGE

The Northern Lights dance above you on a brisk winter night. Warmed by a small fire, your igloo looks so comfortable right now. Dancing off in the distance is a small city covered in colorful lights. What could it be? As you think this, a small pole breaks through the ice in front of you. You touch it and the ground moves below your feet...

WINTER WORKSHOP // SCENE TRANSITION

Locomotion in VR is challenging. But using common forms of travel often feels very natural, allowing the user to truly believe they're moving from space to space. In this concept we explore the use of a magic elevator that starts outside and slowly brings the room to the next scene. It allows us to tell one unified story without unnatural transitions.

WINTER WORKSHOP // CONTROLLER INTRODUCTION

The elevator stops in a studio stage of a winter environment resembling a child's school play. Labeled `Training Home' you wonder where you might be? An array of clothing and accessories surround you, as does a blank snowman. Unable to resist you decorate away, only to have your new snowman come to life knowing your name!

WINTER WORKSHOP // CONTROLLER INTENSIVE

The elevator descends into a chaotic factory. You and your snow buddy are in awe of the colorful presents as they whiz about you by drone, tube, and belt. A pile of snow balls sits in front of you, and a counter appears. Before you know it, you're collections presents and racking up points for crazy trick shots as the factory only speeds up even further. Can you beat the store's high score? How about the world's?

WINTER WONDERLAND

Can we amplify the magic of the holidays with a refreshing virtual reality experience that takes customers on a journey through a winter wonderland, filled with magical surprises around every corner?

VISUAL STYLE / SEMI-REALISM

WINTER WONDERLAND // CASUAL STAGE

You start in the wilds of a winter forest. A small fire warms you as animals bound free from their winterty homes, ending with a face to face meeting with a friendly reindeer.

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