Social Media Statistics Dashboard: December FY 2017 …
Social Media Statistics Dashboard: December FY 2017 Summary
DECEMBER FY2017 OVERVIEW Social Media Tool
Blogs Tumblr Blogs Facebook National Archives YouTube Channel Flickr (USNatArchives & ArchivesNews) Instagram Twitter (all NARA feeds) FourSquare
Monthly Views 78,189 Views 33,309 Views 12,340,995 Impressions 323,519 Views 1,419,798 Views
--987 New Check-ins
1
Monthly Visits/Users 44,551 Visitors 21,859 Visitors 3,498,585 Reach
32,171 Total Subscribers 11,810 Total Contacts 45,793 Total Followers 533,007 Total Followers 0 New Followers
FISCAL YEAR COMPARISON Social Media Tool
Blogs
Tumblr Blogs
Facebook
National Archives YouTube Channel
Flickr (USNatArchives & ArchivesNews)
EXTERNAL BLOGS AND TUMBLR 1. AOTUS 2. AOTUS Tumblr 3. Annotation 4. The Carter Chronicle 5. Exhibits Tumblr 6. FOIA Ombudsman 7. In Roosevelt History 8. NARAtions 9. Records Express
FY 2017 Views (To Date) 248,072 74,973
39,216,759 936,262 4,023,059
FY 2016 Views 900,871 265,823
144,274,204 2,449,503 20,737,950
10. The Text Message 11. TumblrWeed Times 12. Today's Document Tumblr 13. Transforming Classification (PIDB) 14. The Federal Register 15. The National Declassification Center 16. NARA Tumblr 17. Rediscovering Black History 18. Prologue 19. Nixon Library Tumblr
20. Unwritten Record 21. Our Presidents Tumblr 22. Congress in the Archives Tumblr 23. LBJ Time Machine Tumblr 24. Preservation at NARA Tumblr 25. Hoover Heads 26. Education Updates 27. FDR Tumblr 28. Ford Library Tumblr 29. Philadelphia Archives Tumblr 30. Discovering LGBTQ History
SOCIAL MEDIA TOOLBOX (Tools currently in use)
? Blogs (Wordpress)
? HistoryPin
? Dipity
? HootSuite
? Facebook
? Instagram
? Flickr
? iTunes U
? Foursquare
? Pinterest
? GitHub
? RSS Feeds
? Google+
? Scribd (Document Sharing) ? Storify ? Tumblr ? Twitter ? YouTube
U.S. National Archives, Office of Innovation, Social Media Team
1/01/2017
Social Media Statistics Dashboard: December FY 2017 Summary
2
Views: on External Social Media Projects (Per Month)
Dec Nov Oct Sep Aug Jul Jun May Apr Mar Feb Jan
Facebook
Flickr Photostreams
All
Blogs and Tumblr
Main YouTube Channel
1,419,798 194,968
2,408,293 1,416,013 1,111,215,5,608,96114,008,2,37554405
1,965,256 1,960,964 2,130,869 1,765,243 81118001,3715,,,58748309898 96,961 90,294 84,519 97,172 121,704 99,687 9180,40,68571 323,519 331,571 281,172 240,338 222,356 205,711 188,999 122290253779,,,,407282187836 191,954
12,340,995 15,271,612
11,604,152
12,857,900
13,105,296
14,768,108
13,168,313
11,352,502
13,413,289 10,81512,5,40982,850
16,047,740
iTunes U
1,361 1,176 1,396 1,843 2,260
U.S. National Archives, Office of Innovation, Social Media Team
1/01/2017
Social Media Statistics Dashboard: December FY 2017 Summary
3
The number of individual sessions initiated by all visitors to your site (i.e., if a user is inactive on your site for 30+ minutes, future activity is attributed to a
new session)
Number of Visits Referred by Social Media Sites (Per Month)
200,000
Visits to by Referring Social Media Site
180,000
160,000
All Blogs (blogs.archives)
140,000
Facebook
120,000 100,000
Wikipedia/ Wikisource/ Wikimedia
80,000
StumbleUpon
60,000 40,000
Reddit
20,000
0 Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec
Yahoo Answers (answers.yahoo)
January February
March April May June July August September October November December
New External Social Media Projects: December Projects
Qzzr Facebook Giphy Twitter Pinterest Tumblr Blog YouTube Instagram
1
1
1
1
1
1
2
1
1
1
1
U.S. National Archives, Office of Innovation, Social Media Team
1/01/2017
Social Media Statistics Dashboard: December FY 2017 Summary
Social Media Tools: Detail View ? Blogs ()
25,000
Blog Visits (Source: Appendix II.A)
Visits: Blogs
20,000
The number of individual sessions initiated by all visitors to your site (i.e., if a user is inactive on your site for 30+ minutes, future activity is attributed to a new
session)
15,000
10,000
5,000
0 Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec
4
Annotation (NHPRC) AOTUS Carter Chronicle Education Updates FOIA Forward with Roosevelt Hoover Heads Unwritten Record (formerly Media Matters) NARAtions NDC Blog Reagan Education Blog Rediscovering Black History Prologue: Pieces of History Records Express Blog The Text Message
U.S. National Archives, Office of Innovation, Social Media Team
1/01/2017
Social Media Statistics Dashboard: December FY 2017 Summary
35,000
Blog Pageviews (Source: Appendix II.B)
Pageviews: Blogs
30,000
Total number of pages viewed on your site (including refreshes and doublecounts)
25,000
20,000
15,000
10,000
5,000
0 Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec
5
Annotation (NHPRC) AOTUS Carter Chronicle Education Updates FOIA Forward with Roosevelt Hoover Heads Unwritten Record (formerly Media Matters) NARAtions Reagan Education Blog NDC Blog Rediscovering Black History Prologue: Pieces of History Records Express Blog The Text Message Transforming Classification (PIDB)
Blog
Unwritten Record Rediscovering Black
History Unwritten Record Records Express Pieces of History
Top 5 Most Viewed Blog Posts in December 2016 Pageviews Post Title
2,647
Christmas in Wartime: Battle of the Bulge
1,504
75th Anniversary of the Attack on Pearl Harbor: Dorie Miller, War Hero
1,422 1,062 974
Louis Zamperini: The Story of a True American Hero Metadata in Electronic Records Management Prohibition and the Rise of the American Gangster
U.S. National Archives, Office of Innovation, Social Media Team
1/01/2017
Social Media Statistics Dashboard: December FY 2017 Summary
Social Media Tools: Detail View ? Tumblr Tumblr Visits
14,000
Visits: Tumblr
12,000
The number of individual sessions initiated by all visitors to your site (i.e., if a user is inactive on your site for 30+ minutes,
future activity is attributed to a new session)
10,000
8,000
6,000
4,000
2,000
0 Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec
6
AOTUS Today's Document OurPresidents Exhibits Congress Archives Preservation LBJ Time Machine Philadelphia Records of Women Discovering LGBTQ History Riverside US National Archives Nixon Library Ford Library FDR Library
U.S. National Archives, Office of Innovation, Social Media Team
1/01/2017
Social Media Statistics Dashboard: December FY 2017 Summary
7
Followers on Tumblr (Source: Appendix IV)
Followers (Total)
250,000
Followers: Tumblr
200,000
150,000
100,000
50,000
0 Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec
AOTUS Today's Document OurPresidents Exhibits U.S. National Archives Preservation Philadelphia Riverside LBJ Time Machine Congress Archives Records of Women Discovering LGBTQ History Nixon Library Ford Library FDR Library
U.S. National Archives, Office of Innovation, Social Media Team
1/01/2017
Social Media Statistics Dashboard: December FY 2017 Summary
8
Social Media Tools: Detail View ? Facebook Post Views on Regional Pages (Source: Appendix IV.A)
Post Views: Number of times anyone viewed a news story posted bya given NARA page
600,000 500,000
Post Views: Regional Facebook Pages
400,000
300,000
200,000
100,000
0 Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec
Atlanta Boston Chicago Denver Fort Worth Kansas City New York Philadelphia Riverside Seattle St. Louis
U.S. National Archives, Office of Innovation, Social Media Team
1/01/2017
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