Canadian Vehicle Market Review - News Media Canada

Canadian Vehicle Market Review

Dennis DesRosiers ? May 27, 2016

Market Review

? Canadian Market Review ? Outlook for New and Used Vehicle sales ? Outlook for F & I ? Outlook for Fixed Operations ? Conclusion and Summary

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Four Windows into the Automotive Sector

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The Automotive Sector is Huge and Represents near Unlimited Opportunity

Automotive Finance

$82.1 B

New Vehicles $67.8 B

Used Vehicles $37.2 B

Aftermarket / Fixed Ops $20.9 B

2015 - Final Retail = $208.0 Billion including Financing ?

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Media Spending Estimates

Automotive Finance

1% $ 800 ? $900 M

New Vehicles

Used Vehicles

$1,200 - $1,500 per Vehicle $2.5 ? $3.0 Billion

3% $ 650 ? $750 M

Aftermarket

2% $ 700 ? $800 M

$ 4.5 ? $ 5.5 Billion 5

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