United Way of the Quad Cities



Campaign Start Notification Email?Send time: One week before campaign launchSubject: A stronger Quad Cities awaits usTeam,The Quad Cities has so much to offer and is a great place to live and raise a family. Nonetheless, we’ve had our fair share of challenges. From COVID-19 to equity imbalances and so much more, 2020 and beyond is the time to rebuild – better than before. That’s why [COMPANY] hopes you will join us for our 2020 United Way Community Campaign Kickoff. United Way Quad Cities uses their resources and networks to bring the best people, ideas and projects together to create opportunities for all Quad Citizens. A stronger Quad Cities start with you. Together, let’s work on:EDUCATION. One in six kids in the Quad Cities starts kindergarten without the skills needed to succeed. Let’s get kids back on track in school.INCOME. More than 37% of Quad Citizens struggle to pay for their basic needs. Let’s lift up families by getting adults back in the workplace and financially stable. HEALTH. Approximately one in five people experience a mental health issue each year. Good health plays a role in how well a child can learn and how much an adult can earn. You can count on United Way to do the tough work to help the Quad Cities rebuild – but we need your help.Join [COMPANY] and our colleagues on [DATE] at [TIME] in the [ROOM NAME OR INSERT MEETING LINK] to kick off our campaign.?Looking forward to seeing you soon!?Campaign Start Email?Send time: Campaign Launch Day after Company KickoffSubject: Together, we can and will do more ?Team,Do you know what today is?It’s the DAY we become stronger together! We’ve launched the 2020 United Way Community Campaign – and with your support, all of us at [COMPANY NAME] can participate in rebuilding a stronger, more equitable and resilient community. Now more than ever, we’ve got to work together to rebuild our community. United Way Quad Cities uses their resources and networks to bring the best people, ideas and projects together to create opportunities for all Quad Citizens. Most importantly: United Way knows it’s the strength of real people like you that drives real change. I challenge you to join our colleagues in lifting up the Quad Cities community through this year’s campaign. Together, we can and will:Get kids back on track in school;Get adults back to work and financial stable;Help more people live happy, healthy and productive lives. Every person in our region must do their part to make the Quad Cities the home we need it to be. And, a generous anonymous donor has made it even easier. This year any new or increased donations will be matched dollar-for-dollar up to $300,000.Let’s reach our goal! [DOLLAR AMOUNT, AVERAGE GIFT, PARTICIPATION RATE – WHATEVER YOUR COMPANY’S GOAL IS] [IF YOU OFFER INCENTIVES OR A MATCH, LIST HERE.]We are stronger together at [COMPANY NAME], and we encourage you to support our region through these tough times with a donation to United Way Quad Cities.?Thank you!Education EmailSend time: Half-way through campaignSubject: Do you know 6 children?Team,Do me a favor: Think of six children you know. From babies to teens, picture their faces and how optimistic and full or promise they are. If you’re like me, even thinking of a child brings a smile to your face.Now, let’s address this reality: In the Quad Cities, one in six children aren’t ready for kindergarten. Just a few years later, nearly 1/3 of third graders are not reading at their grade level. We can’t leave one child behind. In 2019, United Way Quad Cities invested over $2 million in a wide variety of educational programs through investments from real people like you.But we can, and need to do more. Now more than ever, we need your investments to help to get our students back on track in school to ensure they perform well and are ready to succeed in life. If we are not proactive, years from now we will refer to “COVID Kids” – millions of American students whose education slid backwards because of the coronavirus pandemic of 2020 – and whose lives were seriously affected.Donate to United Way today. And, remember a generous anonymous donor is matching any new or increased donations dollar-for-dollar up to $300,000.We are stronger together; that’s how we can and will rebuild a more resilient and equitable Quad Cities.Health EmailSend time: Half-way through campaignSubject: How do you feel today?Team,How do you feel today? I hope you’re well, because good health matters. From how well a child can learn, to how much an adult can earn, together we can provide the support and tools for people to live happy, healthy and productive lives.?And, we’ve got some work to do. In the Quad Cities, one in five people experience a mental health issue each year.?That’s where United Way comes in. In 2019, United Way Quad Cities invested more than $950,000 to improve the health and emotional wellbeing of Quad Citizens through investments from real people like you.But we can, and need to do more. Now more than ever, we need your investments to help Quad Citizens access mental and physical health support and services so they can get and stay healthy. Donate to United Way today. And, remember a generous anonymous donor is matching any new or increased donations dollar-for-dollar up to $300,000.We are stronger together; that’s how we can and will rebuild a more resilient and equitable Quad Cities.Income EmailSend time: Half-way through campaignSubject: 2020 has been roughTeam,With a global pandemic impacting every community, unemployment in the Quad Cities is at an all-time high. Service workers, who make less than professionals, are the most likely to have been laid off or lose their jobs, and Black and Latinx workers are less likely to have jobs where they can work from home or accumulate wealth. The reality: 37% of Quad-City residents struggle to pay for their basic needs.?And United Way is focused on helping. In 2019, United Way Quad Cities invested over $1 million in a range of programs that put residents on the road to financial stability through investments from real people like you.It’s time to recover. It’s time to rebuild. In the hands of the United Way, your investments help Quad Citizens gain the skills they need to obtain better jobs, establish savings and hold on to more of what they earn. Donate to United Way today. And, remember a generous anonymous donor is matching any new or increased donations dollar-for-dollar up to $300,000.We are stronger; that’s how we can and will rebuild a more resilient and equitable Quad Cities.Every Dollar Counts EmailSend time: Halfway through CampaignSubject: A buck means somethingTeam,I’d like you to think about the last time you spent a few dollars … that “spending money” in your pocket. Maybe you splurged on a latte or bought a sweet treat. Perhaps you picked up a little something at the grocery store or ran into the pharmacy for a quick item. But what if that dollar has gone to rebuilding a more equitable, resilient and productive community for all of us?$1 per week provides three days of respite care for a special needs child.$5 per week provides meal service for a low-income person for four months.$10 per week provides tele-health or mental health counseling and support for a teen or adult.$19.40 per week provides reading and math remediation and support for 30 students who fell behind during COVID-19 shutdown.?Every dollar counts!?Please make your donation today. And, remember a generous anonymous donor is matching any new or increased donations dollar-for-dollar up to $300,000.We are stronger together; that’s how we can and will rebuild a more resilient and equitable Quad Cities.Wrap Up & Last Push EmailSend Time: Last day of campaign?Subject: ASAP: We need youTeam,You’ve been getting emails from me for a while. But if you haven’t acted…it’s time to do so. ASAP. Today is the last day to pledge and join [PARTICIPATION RATE]% of your colleagues who have already committed to supporting the life-changing, community-building work of United Way.Join them, and be a part of [COMPANY NAME]'s goal of [GOAL OF WORKPLACE GIVING CAMPAIGN].Your donation will send a message, loud and clear – that we are a more equitable, resilient and prosperous community that’s stronger together!?It only takes one moment, and every commitment makes an impact in the Quad Cities. Plus, every new or increased donation is being matched dollar-for-dollar up to $300,000.?THANK YOU!?End of Campaign Thank You Email?Send time: As soon as campaign data is availableSubject: [IF HIT GOAL>>We did it! //IF NOT>> Thank you!]?Team,Wow, what an amazing [WEEK/COUPLE OF WEEKS>>PERSONALIZE THE LENGTH OF THE CAMPAIGN]!I’m so proud to say that [COMPANY NAME] is showing the Quad Cities what it means to be STRONGER TOGETHER through our donations to United Way. In fact, here’s what we accomplished together:?[COMPANY NAME] employees gave $[DOLLARS PLEDGED] to United Way.[PARTICIPATION RATE]% of [COMPANY NAME] employees gave to United Way.?[NUMBER OF DONORS] of [COMPANY NAME] employees gave to United Way.?We are stronger together; that’s how we can and will rebuild a more resilient and equitable Quad Cities. We can’t thank you enough for your donations which are putting opportunity into the hands of Quad Citizens who need it most. Thanks again! ................
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