Revised Parenting in the Age of Digital Technology
Center on Media and Human Development School of Communication Northwestern University
Revised Parenting in the Age of Digital Technology A National Survey
Revised June 2014
Table of Contents
3 Introduction 4 Key Findings 9 Methodology 10 About Parents Today
Parent concerns Parent concerns about media and technology Parent stresses Parenting skills Sources of parenting advice 12 The Home Environment Television Mobile media technology Income and new technology ownership 15 Family Activities Favorite family activities Parents and children using media technologies together 16 Using Media and Technology as a Parenting Tool Keeping a child occupied Getting a child ready for bed Calming an upset child Rewarding or disciplining a child Educating a child 19 Parent Attitudes about Media and Technology Have new mobile devices made parenting easier? Positive and negative educational effects of media and technology Educational media and technology and less advantaged children 22 Parents' Views about the Social, Behavioral, and Physical Impact of Media Parent attitudes about the effects of technology on social skills and behavior Perceived impact of technology on physical activity and sleep 24 Parent and Child Media Use Parents' media use Children's media use 25 Negotiating Media Use in the Family Family conflicts about media Media rules Parents' sources of advice about media content 26 Family Media Types Media-centric parents Media-moderate parents Media-light parents 30 Conclusion 32 Appendix: Survey and Topline Data
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Introduction
In the popular press, much is made about how new digital technologies such as iPads and smartphones are revolutionizing family life. Children and parents alike now have a growing stream of new technological resources at their fingertips, offering increased opportunities for engagement, entertainment, and education. But while anecdotes about families and media abound, empirical evidence on national trends is much harder to come by.
This study explores how parents are incorporating new digital technologies (iPads, smartphones) as well as older media platforms (TV, video games, and computers) into their family lives and parenting practices:
?What does the family media and technology environment look like today?
?How widely have mobile media technologies been adopted? Are they making parents' lives easier?
?How does the role of newer technologies compare to that of "traditional" platforms like television, or to other technologies such as computers and video games?
?How do parents use media and technology as a parenting tool, to help them get things done, or to educate their children?
?What role do media and technology play in families' "together" time?
?How do different parenting practices and parents' own levels of media and technology use affect the use patterns of children in the home?
The study focuses on families with young children and explores what is actually happening in the lives of real families, from all walks of life. It is based on an extensive survey of a nationally representative sample of more than 2,300 parents of children from birth to eight years old. (The complete survey questionnaire and results are provided in the appendix.) The survey was informed by a series of four focus groups among parents of young children, conducted in California and Illinois. While parents' comments from the focus groups and from the survey are included throughout the report, the key findings and all numeric data in the report are based on the results of the quantitative national survey.
This is a revised and corrected report. The original report was issued in June 2013, but due to weighting and computational errors by the firm that fielded the survey, GfK, this corrected report was necessary. For children's advocates, educators, public health groups, policymakers, and parents, it is important to have an accurate understanding of what families' lives really look like. Thus the goal of the present report is to deepen and sharpen that understanding.
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