ANNUAL REPORT 2020 CONTENTS - Colonial Williamsburg

2020

ANNUAL REPORT

FOUNDATION BOARD OF TRUSTEES

Carly Fiorina, Board Chair, Mason Neck, Virginia Clifford B. Fleet III, Williamsburg, Virginia Kendrick F. Ashton, Jr., Arlington, Virginia Edward L. Ayers, Richmond, Virginia Frank Batten, Jr., Norfolk, Virginia Catharine O'Neill Broderick, Grosse Pointe Farms, Michigan Mark A. Coblitz, Wayne, Pennsylvania Walter B. Edgar, Columbia, South Carolina Neil M. Gorsuch, Washington, D.C. Conrad M. Hall, Norfolk, Virginia Sheila Johnson, Washington, D.C. Anthony M. Kennedy, Washington, D.C. John A. Luke, Jr., Richmond, Virginia Walfrido A. Martinez, New York, New York Leslie A. Miller, Philadelphia, Pennsylvania Steven L. Miller, Houston, Texas Joseph W. Montgomery, Williamsburg, Virginia Walter S. Robertson, III, Richmond, Virginia Gerald L. Shaheen, Scottsdale, Arizona Larry W. Sonsini, Palo Alto, California Sheldon M. Stone, Los Angeles, California Y. Ping Sun, Houston, Texas

CHAIRS EMERITI

Colin G. Campbell, Bluffton, South Carolina Charles R. Longsworth, Royalston, Massachusetts Thurston R. Moore, Richmond, Virginia Richard G. Tilghman, Richmond, Virginia Henry C. Wolf, Williamsburg, Virginia

SENIOR LEADERSHIP TEAM

Clifford B. Fleet III, The Colin G. and Nancy N. Campbell Distinguished Presidential Chair Shaun J. Coleman, Executive Director, Sales and Marketing Sharon Dorsey, Executive Director of Human Resources Jeffrey A. Duncan, Vice President, Real Estate Earl T. Granger, III, Chief Development Officer/Vice President Mark P. Hileman, General Counsel and Secretary Ronald L. Hurst, Carlisle H. Humelsine Chief Curator and Vice President for Collections,

Conservation, and Museums Elizabeth M. Kelly, The Royce R. and Kathryn M. Baker Vice President for Education,

Research and Historical Interpretation Henry Lai, Vice President, Finance Kevin D. Patrick, Chief Financial Officer and Treasurer Samuel L. Rucker, Chief Information Officer Dana W. Tomlin, Chief of Staff Robert W. Underwood, Vice President, Operations Catherine A. Whittenburg, Executive Director, Publications and Corporate Communications

2020 ANNUAL REPORT

ANNUAL REPORT 2020

CONTENTS

3 A Message from the President 5 A Message from the Board Chair 8 2020 Overview

19 2020 Financial Report 22 Financial Results Summation 25 Because of You

Please note that some photographs may have been taken prior to COVID-19.

A MESSAGE FROM

THE PRESIDENT

2020 ANNUAL REPORT

The people of 18th-century Williamsburg proved time and again that the American spirit is resilient in the midst of nearly insurmountable challenges. As we report on 2020, we reflect on a year that confronted all of us with uncertainty, turmoil and division sparked by the global COVID-19 pandemic as well as social and political unrest.

At the same time, many moments last year filled me with hope because of the kindness, commitment and courage that you and so many members of the Colonial Williamsburg community displayed through this difficult time. Without you, we would not have made it through the year with such profound success that lays the groundwork for our ambitions as we anticipate several significant milestones in 2026.

As challenging as the pandemic has been for all, we resolved early on to help our employees and the broader community while preserving and enhancing the strengths of the Foundation. We delivered tens of thousands of meals to those in need, provided emergency housing, and

most recently, opened a mass vaccination clinic in our Visitor Center. We protected our employees and the educational capabilities of the Foundation by preserving employment for all full-time educational staff.

Even when many could not visit, we significantly enhanced the breadth and depth of our educational impact. We greatly accelerated our digital programming to connect with more people around the globe. As of this writing, we have more than 400,000 social media followers and our online video content has been viewed more than 13.5 million times. We grew the Bob and Marion Wilson Teacher Institute to reach more than 1,600 teachers virtually, and through them almost 140,000 students, from over 40 states with professional development that met instructional needs. Meanwhile, we made profound improvements in the appearance of our buildings and grounds throughout the Historic Area.

We formed new partnerships to tell a more complete story of our nation's founding. Under the guidance of First Baptist

Church, and in collaboration with the descendent community and the Let Freedom Ring Foundation, Colonial Williamsburg archaeologists began to excavate the site of one of America's oldest churches founded by enslaved and free Black worshipers. This project has garnered nearly $3 million in support, including $2.5 million from the Lilly Endowment Inc., $250,000 from the Ford Foundation, $100,000 from the Richard S. Reynolds Foundation and $100,000 from Two Friends of History, as well as numerous gifts from other generous members of our community.

In February 2021, Colonial Williamsburg and William & Mary announced the Williamsburg Bray School Initiative, which examines the complex history of what is likely the oldest extant building in the United States dedicated to the education of enslaved and free Black children. Our partnership calls for the relocation of the Bray-Digges House from William & Mary's campus to the Historic Area, where it will become the 89th original structure restored by the Foundation.

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ANNUAL REPORT 2020

"Last year strengthened our faith in Colonial Williamsburg and our commitment to reaching people through thought-provoking experiences."

Above: President & CEO Cliff Fleet learns the art of 18th-century plowing with Historic Farmer Ed Schultz.

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The project has received a $400,000 grant from the Gladys and Franklin Clark Foundation, which will fund the building's relocation.

None of this work would be possible without our greatest partners, Colonial Williamsburg's remarkable donors. The 94,340 members of our community who gave in 2020 provided $62 million in donations, including nearly $20 million -- a record for the Colonial Williamsburg Fund. Their support has allowed us to

respond swiftly to challenges posed by the pandemic, while advancing our important work in many ways. This work included completing the expansion of the Art Museums of Colonial Williamsburg in spring 2020. With a spectacular 65,000-square-foot addition to the DeWitt Wallace Decorative Arts Museum and the Abby Aldrich Rockefeller Folk Art Museum, the museum gallery space has been expanded by 25 percent.

Last year strengthened our faith in Colonial Williamsburg and our commitment to reaching people through thoughtprovoking experiences. With this optimistic outlook, we are forming plans for a state-of-the-art archaeology center, investing in our successes in digital technology and pursuing our abilities to share our rich stories from a full spectrum of perspectives.

The year 2026 is significant for the nation, the Commonwealth and Williamsburg. This milestone in American history marks the 250th anniversaries of the signing of the Declaration of Independence, and the

founding of First Baptist Church and the Phi Beta Kappa Society, which held its first meeting at the Raleigh Tavern in Williamsburg in 1776. In addition, 2026 marks the centennial anniversary of the restoration of Williamsburg and thus the founding of The Colonial Williamsburg Foundation.

We have great ambitions to accelerate our work and expand our impact. Leading up to 2026 and beyond, we will call on our friends for support. Your coveted partnership will be key to ensuring a future worthy of our extraordinary history.

We cannot do our work without you. Thank you for all you have enabled us to accomplish.

Cliff Fleet

PRESIDENT & CEO

The Colin G. and Nancy N. Campbell Distinguished Presidential Chair

A MESSAGE FROM

THE BOARD CHAIR

2020 ANNUAL REPORT

"Two centuries later it is still an experiment, and still in the hands of the American people. Each generation must prove

anew its devotion to the adventure of self-government."

?Arthur M. Schlesinger, Jr., in The Bicentennial of the United States of America: A Final Report to the People (1977)

Commemorations are as much a part of our history as the historic events they memorialize. More than mere occasions for patriotic nostalgia, America's major milestones are our invitation to candidly take stock of our present day, and how far we have progressed as a nation. They challenge us to consider the implications of key decisions and events in our past, and call us to account for the lessons we claim to have learned as a result. Most of all, perhaps, they hold the power to inspire and bring us together -- even when we are at our most fractured -- to redefine the future we want, and recommit to the work of building it.

These opportunities and more lay before us as we busily prepare for the

United States' 250th anniversary in 2026. It is an exciting time for creativity, exploration and serious reflection on where and how we want to lead America next. Since its inception, our country has stood firm on a bedrock of enlightened principles that have survived the relentless tests of time. We remain a global model for representative self-government, reflecting our most cherished ideals of freedom, justice and civil liberty. Yet we also know that our nation remains, as it has from the beginning, an imperfect work in progress. For too many, the "American dream" of freedom and prosperity remains just that -- an elusive dream, out of reach and seemingly off-limits. Social strife and economic anxiety continue to roil our nation,

while our polarized politics only grow more so. If we want a better future for the next generations, we must first understand the complex path that has led us here, and the choices we have made along the way.

This is the highest and best work of Colonial Williamsburg, where the power of education and the potential for civic engagement truly intersect. As the world's largest living-history museum, we aspire to help all Americans see themselves in our national narrative so that we can write its next chapters together. This has never been more important than it is now. History, we know, is hardly prescriptive, but the future can and must learn from the past. When told truthfully and

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ANNUAL REPORT 2020

Above: The garden of the David Morton House is a favorite spot of respite for guests.

Opposite: The princes of Shawnee, portrayed by American Indian Interpreters Kody Grant (left), Talon Silverhorn (center) and Martin Saniga (right) travel along Nicholson Street with Coach Drivers Lily Beattie and Adam Canaday.

completely -- with all our human frailties, failings, tribulations and triumphs revealed -- history becomes the lens through which we see ourselves most clearly. Only then can we view America's boldest ambitions as achievable dreams for everyone.

Colonial Williamsburg is poised to lead these conversations -- which makes it all the more exciting that 2026 will also be the year of the Foundation's 100th anniversary. I can think of no better way for us to honor the vision and the labors of those who came here before us than to rededicate our energies and resources to meaningful new research, interpretation and educational outreach. We have already come a long way, even in the

midst of a pandemic. Over the last year, we have made incredible progress with our investigation of the first permanent structure of First Baptist Church, likely the oldest Black church founded by Black Americans. This past February, we announced with William & Mary our discovery of the Williamsburg Bray School, likely the oldest surviving structure in the United States dedicated to the education of Black children, which we plan to relocate from the university's campus to the Historic Area for full restoration.

This is but the beginning of our quest to share a more complete, more inclusive story. The coming years will bring important new archaeology, curatorial and interpretive projects that will significantly expand the history we share. We will honor many long-silent voices in the sharing of it.

These next five years will be among the most important in Colonial Williamsburg's own history. It is for this reason that we have structured the Foundation's new strategic plan around this critical milestone. As we approach 2026, we must leverage and strengthen our heritage of preservation and education as well as forge a national reputation for thoughtful and impactful civic engagement. We must continue to reach beyond

our physical borders ? through community as well as digital outreach, publishing and the press ? to illuminate the modern relevance of America's earliest stories for many more people of all ages and backgrounds. Each of us has an important role to play, and I look forward to working with you to make a vital impact on the entire nation.

In 2026, let us be able to say that our faithful preservation of this living museum, our ongoing mission to educate and share our history, and our willingness to engage in civil discourse all helped America become a more perfect union. I am especially grateful for your support of Colonial Williamsburg and your commitment to our mission. I look forward to working with all of you in the months and years ahead.

Carly Fiorina

CHAIR COLONIAL WILLIAMSBURG BOARD OF TRUSTEES

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