BA (Hons) Intercultural Business Communication



UNIVERSITY OF CENTRAL LANCASHIREProgramme SpecificationThis Programme Specification provides a concise summary of the main features of the programme and the learning outcomes that a typical student might reasonably be expected to achieve and demonstrate if he/she takes full advantage of the learning opportunities that are provided.Sources of information on the programme can be found in Section 17Awarding Institution / BodyUniversity of Central LancashireTeaching Institution and Location of DeliveryUniversity of Central Lancashire Preston City CampusUniversity School/CentreSchool of Humanities, Language and Global StudiesExternal AccreditationN/ATitle of Final AwardBA (Hons) Intercultural Business Communication Modes of Attendance offeredFull Time and Part-time7a) UCAS CodeBA (Hons) Intercultural Business Communication – TBC7b)JACS CodeQ140 N120 7c)?? HECoS Code101016 100080 8.Relevant Subject Benchmarking Group(s)Languages, Cultures and Societies (2015)Business and Management (2015)Other external influencesn/aDate of production/revision of this formJuly 2018Aims of the ProgrammeTo enable students to communicate, mediate and negotiate effectively in intercultural professional environments.To foster the acquisition of knowledge, skills and thinking styles relevant to intercultural business and management practice.To develop a broad critical comprehension of cultural issues and their impact on organisational and professional communication.To enable students to develop valuable entrepreneurial, teamwork and problem-solving skills for international business. To prepare students for further study of international business / professional communication and relevant careers in linguistically and culturally diverse professional environments.To develop an active approach to Personal Development Planning as a life-long process.Learning Outcomes, Teaching, Learning and Assessment MethodsA.Knowledge and UnderstandingA1.To use the structure and syntax of language as a tool of communication.A2. To distinguish various forms of communication in professional settings.A3. To identify and use various theoretical models of cultural differences.A4. To demonstrate knowledge of principles of business and corporate strategies and operations and specific concepts of business and management. Teaching and Learning MethodsTutor-led inputs and seminarsAnalysis and evaluation tasksStructured, incremental tasks and activitiesGuided reading for seminars and research projectsSimultaneous and group-based tasks, case studies and simulationsAssessment methodsPortfolios of tasksPresentationsAssessed simulationsExtended projects/essaysDissertation (optional)Oral and written tests/examinationsB.Subject-specific skillsB1.To carry out a systematic analysis of business language and forms of communication. B2.To analyse and evaluate current issues in international business and management. B3.To demonstrate effective business communication skills and ability to mediate and negotiate effectively in a wide range of intercultural teams and contexts.B4.To effectively describe, explain and debate, in spoken and written language, the key concepts, themes and issues in specific areas of international business. Teaching and Learning MethodsTutor-led inputs and seminars.Analysis and evaluation tasksStructured, incremental tasks and activitiesGuided reading for seminars and research projectsSimultaneous and group-based tasks, case studies and simulationsAssessment methodsPortfolios of tasksPresentationsAssessed simulationsExtended projects/essaysDissertation (optional)Oral and written tests/examinationsC.Thinking SkillsC1.To apply knowledge to a variety of intercultural contexts, themes and issues.C2.To critically analyse contexts, themes and texts (oral and written).C3.To synthesise knowledge and ideas from a variety sources leading to generation of creative and /or original ideas.C4.To evaluate own knowledge and performance against relevant standards.Teaching and Learning MethodsTutor –led inputs and seminarsVideo-based analysis tasksCase studies, simulations and independent learning tasksProject and Dissertation supervisionAssessment methodsProject presentationsReports and essaysPortfoliosDissertation (optional)D.Other skills relevant to employability and personal developmentD1.To demonstrate effective entrepreneurial skills, including creative and problem-solving skills for international business environment. D2.To continue learning, and to review own learning by adopting transferable skills for work and study, including the use of IT.D3.To take a proactive and reflective approach to interpersonal communication across a range of cultural and business-related contexts.D4.To plan and organise work, and to work independently.Teaching and Learning MethodsTutor-led inputIndividual and group tasksPresentationsSimulationsEssays/reportsAssessment methodsPresentationsSimulationsEssays, reports and assessment of group workDissertation (optional)13.Programme Structures*14.Awards and Credits*LevelModule CodeModule TitleCredit ratingLevel 6Compulsory ModulesBachelor Honours DegreeRequires 360 credits including a minimum of 220 at level 5 or above, and including 100 credits at level 6 or aboveBachelor DegreeRequires 320 credits including a minimum of 180 at level 5 or above, and including 60 credits at level 6EB3013Communication Skills for Global Workplace 320BI3002Business Placement 220BI3001Managing International Businesses20EB3996 Dissertation or40EB3990Independent Research Project or20EB3991Research Methods 20Optional Modules Students must study all the modules of their chosen pathwayProfessional Digital CommunicationEB3206?Social Media Strategy?20EB3207?Online Culture and Communication?20Intercultural Corporate CommunicationEB3101Globalisation and Business International Corporate Communication20EB3102Culture and Business in International Corporate Communication20International Human Resource ManagementEB3701Principles of Human Resource Management for International Business Communication20EB3702Principles of Human Resource Development for International Business Communication20International MarketingEB3309The Changing World of Marketing Communication 20EB3209Advertising around the World for IBC 20International Tourism and Events Management EB3037Events Management for International Business Communication20EB3038Issues in International Tourism; Cross cultural aspects20International Events Management in PracticeEB3037Events Management for International Business Communication20WP3001Cultural Events Management in Practice20International Finance EB3501Finance and Accounting for IBC20EB3502International Finance Practices for IBC20Asia Pacific StudiesAI3000Development and Change in the Asia Pacific Region20AI3001Asia Pacific International Relations20Level 5Compulsory ModulesDiploma of Higher EducationRequires 240 credits including a minimum of 100 at level 5 or aboveEB2012Communication Skills for Global Workplace 2 40EB2016Digital Communication Project20EF2500Intercultural Communication in the Workplace 20Optional ModulesBI2001Introduction to International Management and Enterprise 20EB2015Enterprise for International Business Communication20ML2991Project Planning & Research Methods20Level 4Compulsory ModulesCertificate of Higher EducationRequires 120 credits at level 4 or aboveEB1011Communication Skills for the Global Workplace 140EB1016Introduction to Professional Digital Communication20EB1015Introduction to Intercultural Communication20BI1000Introduction to Business for Professional Communication20EB1014The Global Environment 20Level 3 (Foundation)Compulsory ModulesStudents who exit after the Foundation year will receive a transcript of their modules and gradesHUC110Essential Study Skills for Higher Education20HUC111Developing Academic Knowledge20MLC002Introduction to Areas Studies20MLC001Skills for Language Students20Optional ModulesLGC001Introduction to English Language and Linguistics20ENC012Introduction to English literature20MLC003Extended Course Essay 20EBC001Foundation in TESOL2015.Personal Development Planning (PDP)PDP is embedded in the teaching and assessment of most modules.Strategies and skills for academic, personal and professional development are identified during induction, developed in contact sessions and discussed individually with Academic Advisers. Students regularly meet with their advisers and discuss PDP issues and strategies, with emphasis on academic development.16.Admissions criteria *(including agreed tariffs for entry with advanced standing)*Correct as at date of approval. For latest information, please consult the University’s website.Standard entry requirements include at least two A2 level subjects (or equivalent); one A2 level subject plus one VCE Advanced level; one double award VCE Advanced level; or two single awards VCE Advanced level. Students should also be able to demonstrate an aptitude for language study (e.g. a GCSE or equivalent language qualification). Students with non-traditional qualifications or evidence of experiential learning may also be admitted subject to interview.For non-UK (EU and international students), an IELTS score of Minimum 6.0 is required for entry, or other international tests: TOEFL (Paper based) 550 and TWE of 4; TOEFL Computer based 213 and TWE of 4; TOEFL iBT 80+ (with 18 in writing subscore); Cambridge Advanced C; Cambridge Proficiency C; International Baccalaureate Standard Level (Grade 4 in English); London Test of English Level 4;. International applications are welcome but can only follow the full-time study route. Information and forms for studying in the UK could be obtained from the British Council or at British Embassies across the world. Please look at the British Council site for further information on living and studying in the UK.Other acceptable qualifications include:Scottish Certificate of Education Higher Grade passesIrish Leaving Certificate Higher Grade passesInternational BaccalaureateBTEC National Certificate/DiplomaKitemarked Access CourseApplications from individuals with non-standard qualifications, relevant work or life experience and who can demonstrate the ability to cope with and benefit from degree-level studies are welcome. For students entering via the optional Foundation Entry route, the following Admissions Criteria will apply:5 GCSEs (A-C including English Language and Maths) or equivalent and 160 UCAS points from cognate subjects.The programme has been designed to accommodate those students who have not had the standard opportunity to study at Level 3, or mature students who have had significant time out of formal education. Applications will be considered from those with equivalent work/life experience and who demonstrate an aptitude to be able to cope with, and benefit from, study in this area.Those who are successful at the application stage will be interviewed by the Course Leader to assess the applicant’s ability to benefit from the programme.The English entry requirements for international or non-UK students is an IELTS score of 6.0. Applicants who do not have this qualification will need to pass a UCLAN test in the UK and have a spoken interview before an offer is made.Motivation, commitment and enthusiasm are also expected for entry on to the programme.For direct entry into Level 5 applicants must have completed a minimum of 1 year of undergraduate study in a field related to Professional English Language, Business or Business Communication. International applicants must also have a minimum level of English equivalent to IELTS 6.00 or TOEFL 550 or top of the B2 Common European Framework.For direct entry into Level 6, applicants must have completed a minimum of 2 years of undergraduate study in a field related to Professional English Language, Business or Business Communication. International applicants must also have a minimum level of English equivalent to IELTS 6.00 or TOEFL 550 or top of the B2 Common European Framework.17.Key sources of information about the programmeUCAS HandbookSchool Website – Course/ Subject Leader FactsheetUCLAN Open Days – current information on uclan.ac.uk 18.Curriculum Skills MapPlease tick in the relevant boxes where individual Programme Learning Outcomes are being assessedLevelModule CodeModule TitleCore (C), Compulsory (COMP) or Option (O)Programme Learning OutcomesKnowledge and understandingSubject-specific SkillsThinking SkillsOther skills relevant to employability and personal developmentA1A2A3A4B1B2B3B4C1C2C3C4D1D2D3D4Level 6EB3013Communication Skills for Global Workplace 3COMP√√√√√√√√√√√√BI3002Business Placement 2COMP√√√√√√√√√√BI3001Managing International BusinessesCOMP√√√√√√√√√√EB3996 DissertationOne of these is COMP√√√√√√√√√√√√√√√EB3990Independent Research Project√√√√√√√√√√√√√√√EB3991Research Methods √√√√√√√√√√√√√√√EB3101Globalisation & Business ICCO√√√√√√√√√√√√√√EB3102Culture and Business in ICCO√√√√√√√√√√√√√√EB3207Online Culture and CommunicationO√√√√√√√√√√√√EB3206Social Media StrategyO√√√√√√√√√√√EB3701Principles of HRM for IBCO√√√√√√√√√√√√EB3702Principles of HRD for IBCO√√√√√√√√√√√√EB3309The Changing World of Marketing CommunicationO√√√√√√√√√√√√√√EB3209Advertising around the World for IBCO√√√√√√√√√√√√EB3037Events Management for International Business CommunicationO√√√√√√√√√√√√EB3038Issues in International Tourism; Cross cultural aspectsO√√√√√√√√√√√√WP3001Cultural Event Management in PracticeO√√√√√√√√√√√√√√EB3501Finance and Accounting for IBCO√√√√√√√√√√√√EB3502International Finance Practices for IBCO√√√√√√√√√√√√AI3000Development and Change in the Asia pacific RegionO√√√√√√√√√√√√AI3001Asia Pacific International RelationsO√√√√√√√√√√√√Level 5EB2012Communication Skills for Global Workplace 2 COMP√√√√√√√√√√√EB2016Digital Communication ProjectCOMP√√√√√√√√√√EF2500Intercultural Communication in the Workplace COMP√√√√√√√√√BI2001Introduction to International Management and Enterprise COMP√√√√√√√√EB2015Enterprise for International Business CommunicationO√√√√√√√√ML2991Project Planning and Research MethodsO√√√√√Level 4EB1011Communication Skills for the Global Workplace 1COMP√√√√√√√EB1016Introduction to Professional Digital CommunicationCOMP√√√√√EB1015Introduction to Intercultural CommunicationCOMP√√√√√√BI1000Introduction to Business for Professional CommunicationCOMP√√√√√√EB1014The Global Environment COMP√√√√√√Note:Mapping to other external frameworks, e.g. professional/statutory bodies, will be included within Student Course Handbooks19.LEARNING OUTCOMES FOR EXIT AWARDS:Learning outcomes for the award of: Bachelor DegreeKnowledge and UnderstandingA1.To use the structure and syntax of language as a tool of communication.A2. To distinguish various forms of communication in professional settings.A3. To identify and use various theoretical models of cultural differences.A4. To demonstrate knowledge of principles of business and corporate strategies and operations and specific concepts of business and management. Subject-specific skillsB1.To carry out a systematic analysis of business language and forms of communication. B2.To analyse current issues in international business and management. B3.To demonstrate effective business communication skills.B4.To describe, explain and debate, in spoken and written language, the key concepts, themes and issues in specific areas of international business.Thinking SkillsC1.To apply knowledge to a variety of intercultural contexts, themes and issues.C2.To critically analyse contexts, themes and texts (oral and written).C3.To synthesise knowledge and ideas from a variety of sources.C4.To evaluate own knowledge and performance against relevant standards.Other skills relevant to employability and personal developmentD1.To demonstrate effective entrepreneurial skills, including creative and problem-solving skills for international business environment. D2.To continue learning, and to review own learning by adopting transferable skills for work and study, including the use of IT.D3.To take a proactive and reflective approach to interpersonal communication across a range of cultural and business-related contexts.D4.To plan and organise work, and to work independently.Learning outcomes for the award of: Diploma of Higher EducationKnowledge and UnderstandingA1.To use the structure and syntax of language as a tool of communication.A2. To distinguish various forms of communication in professional settings.A3. To identify and use various theoretical models of cultural differences.Subject-specific skillsB2.To analyse and evaluate current issues in international business and management. B3.To demonstrate effective business communication skills and ability to mediate and negotiate effectively in a wide range of intercultural teams and contexts.B4.To effectively describe, explain and debate, in spoken and written language, the key concepts, themes and issues in specific areas of international business. Thinking SkillsC1.To apply knowledge to a variety of intercultural contexts, themes and issues.C4. To evaluate own knowledge and performance against relevant standards.Other skills relevant to employability and personal developmentD1.To demonstrate effective entrepreneurial skills, including creative and problem-solving skills for international business environment. D2.To continue learning, and to review own learning by adopting transferable skills for work and study, including the use of IT.D3.To take a proactive and reflective approach to interpersonal communication across a range of cultural and business-related contexts.D4.To plan and organise work, and to work independently.Learning outcomes for the award of: Certificate of Higher EducationKnowledge and UnderstandingA1.To use the structure and syntax of language as a tool of communication.A3.To identify and use various theoretical models of cultural differences.Subject-specific skillsB2.To analyse and evaluate current issues in international business and management. B4.To effectively describe, explain and debate, in spoken and written language, the key concepts, themes and issues in specific areas of international business.Thinking SkillsC1.To apply knowledge to a variety of intercultural contexts, themes and issues.C4. To evaluate own knowledge and performance against relevant standards.Other skills relevant to employability and personal developmentD3.To take a proactive and reflective approach to interpersonal communication across a range of cultural and business-related contexts.D4.To plan and organise work, and to work independently. ................
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