PENGARUH KUALITAS PELAYANAN TERHADAP KEPUASAN …
Service qualityKepuasan terhadap kualitas pelayanan biasanya sulit ditiru.Kualitas pelayanan merupakan driveryang mempunyai banyak dimensi, salah satunya yang populer adalah SERVQUAL.Emotional factorPelanggan akan merasa puas (bangga) karena adanya emotional valueyang Menurut Lewis Dan Booms dalam Fandy Tjiptono, (2008:85) Service ................
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