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Medtronic MRI-Conditional CRT-Ds for Heart Failure

Social Media Tips and Suggested Content

Consider leveraging social channels to help raise your institution’s visibility as a leader in advancing cardiac care and heart failure therapies. Please feel free to adapt and customize as appropriate for your institution.

Social Media Tips:

Twitter:

• Twitter has a character limit of 140 characters (including spaces).

• Any link (URL) included in a tweet will be altered to 22 characters, even if the link itself is less than 22 characters long. Your character count will reflect this.

• Use relevant, appropriate hashtags to make it easier for others to search for your tweets; remember the golden rule when tweeting is to use no more than two hashtags per tweet.

Facebook:

• Facebook posts can be longer than tweets, but we recommend keeping the posts concise to tease the full story and keep readers engaged.

• Visuals can help increase engagement on your page, so include relevant images or videos with your post.

Suggested Twitter Content:

• Patients with #heartfailure and new CRT-defibrillators can now safely have MRI scans at [HOSPITAL]. [INSERT LINK]

• We now offer new #heartfailure defibrillators that allow patients to undergo full body MRI scans. Learn more: [INSERT LINK]

• Did you know #heartfailure patients with new cardiac resynchronization therapy defibrillators can now receive MRI scans? [INSERT LINK]

• Cardiac resynchronization therapy defibrillators that improve quality of life for #heartfailure patients is now MR conditional. [INSERT LINK]

Suggested Facebook Posts:

• Until now, many patients suffering from #heartfailure were not able to get full body MRI scans because of possible complications with their implanted heart devices. New cardiac resynchronization therapy defibrillators allow patients to safely undergo MRI scans when needed, to help detect and treat underlying conditions. Learn more at: [LINK TO HOSPITAL BLOG/WEBSITE]

• Did you know 1 million people with heart failure are hospitalized each year, and 25% of them will be re-hospitalized within 30 days? Cardiac resynchronization therapy is an important treatment option for #heartfailure patients that reduces hospitalizations and improves quality of life. However, until now, heart failure patients with cardiac resynchronization therapy defibrillators (CRT-Ds) have not had access to MRI scans because of the potential for interaction between the MRI and their device. Learn how new MR-conditional CRT-D devices are providing vital access to MRI scans for heart failure patients. [LINK TO HOSPITAL BLOG/WEBSITE]

• An MRI scan can be crucial in detecting and treating underlying, potentially life-threatening conditions. However, until now, heart failure patients with cardiac resynchronization therapy defibrillators (CRT-Ds) have not had access to MRI scans due to the potential for interaction between the MRI and their device. New MRI-conditional CRT-Ds are now available at our hospital that allow heart failure patients to safely receive MRI scans when needed. Learn more at: [LINK TO HOSPITAL BLOG/WEBSITE]

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