Listing Calendar - Keller Williams Realty



How to sell your home fast

for the most money

Prepared for you by

Team Erickson

Specializing in Buckeye

Professional Partners

Jim Erickson Twyla Erickson

(602) 418-1110 (602) 432-9238

We live and work in Buckeye



Team Erickson

We live & work in Buckeye

Professional Partners

Jim Erickson Twyla Erickson

Team Erickson is comprised of two of the most professional Realtors in the valley. They understand the meaning of listening and doing everything they can to help you with your real estate decisions. Jim & Twyla both know how important it is to earn your trust and to do what they say they will do. With 20 years experience in real estate, the Ericksons are committed to maintaining a level of professionalism that includes attention to those necessary details that will make a smooth and timely real estate transaction from the first meeting through close of escrow.

Twyla’s background includes being a highly successful sales professional with Ryland Homes, T.W. Lewis, and Ashton Woods Homes in Arizona and Cambridge Homes in Chicago. Prior to her career in real estate, Twyla was an award winning residential interior design professional. Twyla is an active listener and knows how to translate her customers’ dreams into reality.

Jim’s background includes both working for builders in new home sales as well as being a full-time Keller Williams Realtor specializing in residential real estate. Before real estate, he was a successful independent sales rep in the golf industry in Arizona. Jim has earned a reputation as an intelligent, self-motivated, sales professional that listens to his customers. Helping people achieve their goals has always been Jim’s objective.

Jim & Twyla were married in August, 2004 and recently moved into their present home in Buckeye. They offer their expertise and the strength of one of the largest and most successful real estate companies in Arizona.

Twyla’s phone: (602) 432-9238 Keller Williams Realty

e-mail: Twyla.E@ 250 N Litchfield Rd #260

Goodyear, AZ 85338

Jim’s phone: (602) 418-1110

e-mail: JimErickson@

Why should you list your home with

Team Erickson?

Professional Partners

Jim Erickson Twyla Erickson

Jim & Twyla have earned a reputation as intelligent, self-motivated, sales professionals. They represent clients with enthusiastic integrity.

Whether working with a friend, customer, employee or employer, helping them achieve their goals has always been their objective.

Our plan for our meeting is that one of three things is going to happen:

1. You’re going to decide we’re going to list your house.

2. You’re going to decide we are not going to list your house.

3. We may decide not to list your home. We’d rather let you down now than later. If there is any reason any one of us feels it wouldn’t be a win-win for you and us, we would rather not be your realtor.

When we meet, we’ll ask you to give us a tour of your home. Then we’ll sit down and give you a brief description of our background and the expertise that we offer as well as a little bit about the strength of Keller Williams.

While touring your home, we’ll ask you to point out what you like best about it and what improvements you’ve made. We’ll probably ask if there are any improvements you’d make if you were going to stay for another 5 years.

After all that we’ll talk about your goals, price and what you can expect to net from the sale of your home.

Our goals regarding your property will be met when yours are.

(602) 418-1110 or (602) 432-9238



Team Erickson

Specializing in Buckeye

Jim Erickson Twyla Erickson

We’ll need you to tell us what your goals are regarding your home.

Why are you selling? Where moving to?

How fast do you need to sell? Other goals?

Regarding your HOA: What do they do for you?

Maintenance? Pool?

Playground? Other?

In order for us to do a professional job for you, it will require some willingness on your part:

Yard Sign: Allow the installation of a professional sign in your front yard.

Open House: We like to do at least two per month. Your home may very well sell before we do two open houses, but we usually plan for them. We’ll do them ourselves or with another professional Realtor.

Lock Box: Necessary so that Realtors can bring clients to see your home.

Have your home clean and well presented (inside and out) and be available for viewing by potential buyers and other realtors.

Seller’s Property Disclosure Statement (SPDS) will be required.

Any necessary repairs & maintenance should be done as soon as possible.

Kids listing agreement: If you have children, we’d like to have a separate agreement with them (see the last page).

(602) 418-1110 or (602) 432-9238



Team Erickson

We live & work in Buckeye

Jim Erickson Twyla Erickson

Keller Williams is one of the most successful Real Estate companies in Arizona and the United States. We are the 4th Largest in North America.

At Keller Williams we offer the complete package of professional services you will need to sell your home. They include:

* Keller Williams is one of the largest, most recognizable and most successful Real Estate companies in the USA.

* Seasoned Agents. All have extensive training, experience and/or mentors. If you have an opportunity to visit the office, you’ll find an attitude of helpfulness. Everyone there will be more than happy to answer questions or help in any way they can.

* Qualified buyers. Through our pre qualification, we work with only serious buyers that have the ability to purchase a home.

* Because we have great rapport with our partners, we have better control of Title/Escrow, Home Inspections, Insurance, and Mortgage functions. That helps move the process along (and makes closing happen!)

* Business Partners: approved vendors to get things done for you.

(602) 418-1110 or (602) 432-9238



Team Erickson’s 10 - Point Marketing Plan

Professional Yard Sign

Flyers (outside on the yard sign, inside your home and hand delivered to top Real Estate Agents active in your area)

Professional Presentation in the Multiple Listing Service used by all Realtors.

E-mail campaign about your home to top realtors active in your area.

Your home featured at Team Erickson’s website:

Your home advertised at Keller Williams’ Realty website:

Your home showcased at + many other websites

Open Houses & getting your neighbors involved in finding the buyer.

Realtor Tour (great way to get other realtors feedback on how attractive your home is and what else needs doing to get it sold).

We follow up with buyers that visit your property and give feedback to you with their opinions.

We will communicate with you every week on the progress of marketing your home.

Team Erickson

We live & work in Buckeye

Jim Erickson Twyla Erickson

(602) 418-1110 or (602) 432-9238



Team Erickson

We live & work in Buckeye

Jim Erickson Twyla Erickson

Some other things we’ll talk about include:

Seller’s Calendar (Prefer to get it all done the first week including):

SPDS (Sellers Property Disclosure)

E-mail top 300 + agents in the West Valley

Yard Sign(s)

Lock Box

Pictures for Multiple Listing Service (MLS) & other websites

Schedule Realtor Tour(s) of your home

Your Home in MLS, , & others

Schedule Open House

Schedule earliest desired closing date (and latest one)

We’ll discuss Agency and what it means regarding the sale of your home:

Have you sold a home in AZ before?

Fiduciary Duty: Loyalty, Obedience, Confidentiality and Disclosure

Representation of your interest

We’ll Discuss Dual Agency.

What do you think your home should sell for?

Based on?

We’ll look at a Competitive Market Analysis – your competition.

We’ll also look at how much money you can expect to net from the sale of your home.

(602) 418-1110 or (602) 432-9238



Realistic Pricing in a “Buyers’ Market”

We want you to achieve your goals in selling your house. One of your goals is probably not to simply get your home “Listed”, but rather to Sell It. The way for you to net the most proceeds from the sale of your home, with the least hassle, is generally to hire professional realtors and present it as the most desirable and best overall value of similar homes on the market.

If you price your home too low, you obviously won’t maximize your profits. If you price it too high, you probably won’t maximize profits either. Below are a few of the advantages of setting a lower, more competitive price:

1. Faster sale will mean savings of additional mortgage payments and other costs. Furthermore, moving on with your life has value.

2. More realtors will make an effort to sell a well-priced home. They look smarter to their clients if the show the best values. They also have a much better chance of making a sale.

3. More buyers will be introduced to your home. Competitive pricing attracts the best informed buyers and creates a better atmosphere of buying without much negotiation.

Team Erickson

We live & work in Buckeye

Jim Erickson Twyla Erickson

(602) 418-1110 or (602) 432-9238



Team Erickson will sell your house in 30 days or they will pay you $500!!!

Property must be priced competitively (to be determined by agreement between the home owner and Jim or Twyla Erickson).

Commission due the selling broker must be at least 3%.

For purposes of this agreement, your house will be sold when an offer is presented from a qualified buyer(s) that is either for the full asking price or a price accepted by the seller.

The 30 days will start when the following are completed:

Listing Agreement and all appropriate documents (including the Seller’s Property Disclosure Statement) completed, signed and received by Jim or Twyla.

Property must be clean and well presented (inside and out) as agreed and be available for viewing by potential buyers.

If the property is not sold in 30 days, the payment of $500.00 will be in the form of reduced commission at the closing of escrow.

Team Erickson

We live & work in Buckeye

Jim Erickson Twyla Erickson

(602) 418-1110 or (602) 432-9238



Team Erickson

We live & work in Buckeye

Jim Erickson Twyla Erickson

If we do come to an agreement, we’ll be agreeing to…

…communicate progress with you at least once each week to keep you informed how we are marketing your home. We’ll give you feedback from our tour as well as from other agents and potential buyers. We’ll keep you updated on Market Changes including new listings, property sales and price changes in your neighborhood.

Some of the things We’ll do before that will include installing the lock box, setting up the tour of your home with other Keller Williams agents, pictures for advertising and the yard sign. We’ll advertise your home with the top 300 real estate agents in this part of the Valley. We’ll make sure your home is properly presented in the multiple listing service as well as the appropriate web sites.

Then it will be our job to negotiate the best contract we can for you. After the contract negotiation, it will also be our job to coordinate and follow up all the way to a successful closing so you can move on with your life. In addition to the buyers and their agent, we’ll be coordinating with the multiple listing company, the title company, the mortgage people, the yard sign company, the virtual tour people, your homeowner’s association, home inspectors, homeowner’s insurance people, home warranty company, and the appraiser. All along the way, we’ll keep you informed on the progress.

Shall we get started?

(602) 418-1110 or (602) 432-9238



Kid’s Listing Agreement

I know that my parents have asked Twyla & Jim Erickson (from Keller Williams Realty) to sell our house.

I know that Twyla & Jim are going to work really hard to find a special family to buy our house – a family that will love our home as much as we do!

I will be helping, too! I will help Twyla & Jim and my parents by doing the following things:

Make my bed every morning

Pick up my toys, clothes and all my other stuff.

Turn on the lights when people come to see our house.

Help keep our house neat and tidy!

And Twyla & Jim will have a reward for me

when our house sells!

________________________ ______________________

My Signature My Signature

________________________

Jim or Twyla’s Signature

Team Erickson

Specializing in Buckeye

Jim Erickson Twyla Erickson

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