Generating and Refining Your Idea/ The Fundamentals of ...



TRAINING COURSE OUTLINE – Local Enterprise Office WicklowCourse Title:Start Your Own BusinessCourse Duration: 10 week programme; one night a week from 7pm-10pmDates:Course 1: Starts Tuesday 10th September 2019 at Wicklow County Campus, Rathnew, Co. Wicklow Course 2: Starts Wednesday 2nd October 2019 at Glenview Hotel, Glen of the Downes.Venue:Course 1: Wicklow County Campus, RathnewCourse 2: Glenview Hotel, Glen of the DownesCost:€90Training Company:The Entrepreneurs AcademyQualifications and Background of delivering Trainer:The Entrepreneurs Academy was established in 1998 with the sole objective of supporting Irish entrepreneurs to establish in business, through the delivery of Start Your Own Business programmes. Demand-driven, the company now delivers a range of programmes focused on getting people started in business and staying in business. The Entrepreneur Academy has 18 years experience of educating people to establish their own business and drive them forward through Accelerator programmes. The Entrepreneurs Academy have a proven track record in quality and on-time delivery of top-end enterprise projects, research, mentoring and training programmes. The Entrepreneur s Academy trainers and mentors are all experienced entrepreneurs who bring years of practical knowledge and experience to assignments. The Entrepreneurs Academy was awarded the FAS Excellence Through People Award and is registered with QQI, to offer programmes leading to QQI awards in the National Framework of Qualifications. Course Objectives & Outline Syllabus:Programme Objectives:The objective of the Start Your Own Business programme is to assist participants in assessing the viability of business ideas and in understanding the essential elements required to start up and run their own businesses. Course objectives: Understand what is required of an individual to start their own businessKnow the process of idea generation and how to assess an idea for profitability and successHow to research and assess new business ideas particularly using on-line tools which are quicker, less costly and often more effectiveLearn how to market and sell Understand the concepts of business finances and the importance of cash-flow managementGain information on possible sources of fundingLearn about the legal aspects of business formation, including health and safety and insurance considerationsEvaluate their own “Elevator Pitch” re their business idea/conceptUnderstand how to prepare and assess a business planUnderstand the importance of technology in gaining competitive advantage, including E-Commerce, social media etc.Outline Syllabus:Supporting The Long Term Success of the BusinessGrowing and Developing the BusinessControlling the Growth of the BusinessGenerating and Refining Your Idea/ The Fundamentals of Starting Up a BusinessLegal Issues for Start-UpsBusiness PlanningMarketing for Small Business- Developing a Marketing PlanResearching the MarketSales Targets – Developing a Sales PlanIT Issues for Start-ups Basic bookkeeping & VAT Cash flow management, pricing and breakevenTax, The Financial Plan and Sources of FinanceTotal 3 workshopsTotal 4 WorkshopsTotal 3 WorkshopsTraining Methodology:Session content will include a combination of the following methods: online activities and exercises, individual and pair & group exercises, discussion & written exercises, case studies & examples on handouts, & work with a flipchart/LCD projector/Smartboard (depending on availability).In each session, the concept of innovation is referred to. Participants will be encouraged that they do not have to reinvent their product or service, but perhaps take an alternative approach to their business model. Developing new operational techniques to improve efficiencies in a long-established industry, for example. Networking amongst participants and implementation of the Business Plan will also be encouraged and facilitated through in-workshop group activities, emails from The Entrepreneur Academy team and through Moodle (online classroom that will be set up for them). In addition to training materials and hand-outs distributed to participants, trainers will give reference materials to participants, some of which can be sourced on Moodle that will be set up for them by The Entrepreneurs Academy. ................
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